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#5273The Futur with Chris Do47.0 / 100Get badge
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The Futur with Chris Do

Hosted by The Futur

★4.8on Apple Podcasts · 50 recent reviews

The Futur Podcast is a show that explores the interesting overlap between design, marketing, and business. Our host (and CEO of The Futur), Chris Do, hold candid conversations with inspirational people from the worlds of design, technology, marketing, business, philosophy and personal development.

462 episodes · publishes weekly · latest 2026-11-04 · ~48 min/episode

Rank

#5273

Substance

47.0

/ 100

Breakdown

Scored 2026-07
Updated monthly

Marketing rank

#811 of 995

Best B2B Marketing Podcasts →

Across the index

#5273 of 6219

Substance

Top 85%

outscores 15% of the index

Why it scores where it does

The Futur with Chris Do ranks #5273 on The B2B Podcast Index with a substance score of 47.0 out of 100, scored across 1 recent episode. It scores highest on guest caliber and specificity & evidence. Jodie Cook is a genuine practitioner - she founded, ran for nine years, and successfully sold a social media agency with multiple offers and no earn-out - but this episode almost entirely ignores those credentials in favour of a manifestation chat, wasting whatever operational depth she could provide.

The five-dimension breakdown

Averaged across 1 recently scored episode, with cited evidence.

Insight Density

8.0 / 20

The episode is almost entirely occupied with a manifestation/vision-board anecdote and law-of-attraction platitudes. The only marginally actionable B2B idea buried inside is 'don't appear desperate in deals,' but even that is delivered as anecdote rather than structured insight, and the rest is filler storytelling about cookies and bench-press shirts.

“I typed into YouTube how to manifest and I found this girl called she's called Amy Westmoreland she's got a channel with about 120,000 subscribers and I watched her four-step process”

“if you need it for survival it's like it's almost like another part of your brain is activated then you can't even think straight you become desperate”

Originality

7.0 / 20

The episode recycles the most well-worn tropes in self-help - vision boards, law of attraction, 'the universe is listening,' don't be needy - without a single contrarian or first-principles angle. The Siri/Alexa analogy for 'the universe' is the only faint attempt at a fresh frame, and it goes nowhere.

“The universe is listening. The universal brain is listening. And it's going to serve you people, ideas, and things that you want more of.”

“what you focus on, you find more of”

Guest Caliber

12.0 / 20

Jodie Cook is a genuine practitioner - she founded, ran for nine years, and successfully sold a social media agency with multiple offers and no earn-out - but this episode almost entirely ignores those credentials in favour of a manifestation chat, wasting whatever operational depth she could provide.

“When I sold my agency, I'd had it for nine years or something and we'd had offers for sale”

“we had 12 chemistry meetings. We had six second meetings, got three offers and we sold it”

Specificity & Evidence

10.0 / 20

The agency sale sequence contains a few genuine specifics (12 chemistry meetings, 6 second meetings, 3 offers, no earn-out), and the bench-press world championships goal is concrete, but the majority of the episode is abstract hand-waving about energy, the universe, and dogs sensing intentions.

“we had 12 chemistry meetings. We had six second meetings, got three offers and we sold it once”

“I wrote myself a pretend check for the exact amount I wanted to sell for”

Conversational Craft

10.0 / 20

Chris Do occasionally pushes back lightly ('you rolled your eyes,' questioning Amy's controversial Step 3) and asks decent follow-up questions about timelines and volume of manifestations, but he never meaningfully challenges the woo-woo premises and frequently reinforces them with his own anecdotes, leaving central claims entirely unexamined.

“you said it's a little controversial because you're not supposed to allow yourself to doubt and not want. That seems to be counterintuitive to this whole manifestation thing”

“do you ever have a rough timeline in place or how do you deal with the timeline side of things?”

Standout episodes

  • How to Attract What You Want w/ Jodie Cook | Ep 440

    2026-07-01

    47

Rank over time

First period on the Index - history builds from here.

Episodes

1 scored on substance · 60 tracked in total.

  • How to Attract What You Want w/ Jodie Cook | Ep 440

    2026-07-01 · 15 min

    47 / 100

What listeners say on Apple Podcasts

★★★★★
Great to be on the show with my fav flying squirrel!
Such a fun podcast to guest on (and listen to!) Chris is one of *THE* top introvert experts in building a brand out there and it was a delight to be chatting on a show with him about introversion, getting out there and why I think he’s definitely a flying squirrel! Will continue to tune in and learn more!

- GoldieCylon

★★★★★
Extremely informative
With very smart guests and a smart host, there’s take aways in every episode.

- Tommyslyf

Frequently asked

What is The Futur with Chris Do's substance score?
The Futur with Chris Do scores 47.0 out of 100 for substance and ranks #5273 on The B2B Podcast Index. That puts it ahead of 15% of the B2B podcasts we rank and #811 of 995 in Marketing. The score reflects insight density, originality, guest caliber, specificity and conversational craft across recent episodes - not downloads.
Is The Futur with Chris Do worth listening to?
The Futur with Chris Do is ranked on The B2B Podcast Index with a substance score of 47.0/100. See the five-dimension breakdown above to judge whether it fits what you're after.
Who hosts The Futur with Chris Do?
The Futur with Chris Do is hosted by The Futur.
How often does The Futur with Chris Do publish?
The Futur with Chris Do publishes weekly, has 462 episodes, released its most recent episode on 2026-11-04.
Which The Futur with Chris Do episode should I start with?
Our highest-scoring recent episode is "How to Attract What You Want w/ Jodie Cook | Ep 440" (47/100) - a good place to start.

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Guests who've appeared

Jodie Cook

Topics this show covers

The themes that come up most across this show's episodes.

vision boardinglaw of attractionReticular Activating SystemManifestationAmy WestmorelandJim Carrey pretend checkDesperation in negotiationsAgency sale processIntention-settingSocial media broadcasting

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