
Hosted by Orion Advisor Technology
Join Natalie Wolfsen, Orion CEO, and Brian McLaughlin, President of Advisor Tech, in this special takeover season of Orion’s The Fuse Show, where they’ll share compelling stories of innovation across the industry - including a few of their own.
48 episodes · publishes monthly · latest 2024-12-04 · ~34 min/episode
Rank
#902
Substance
73.0
/ 100
Breakdown
Scored 2026-07
Updated monthly
Across the index
#902 of 6182
Substance
Top 15%
outscores 85% of the index
The Fuse Show ranks #902 on The B2B Podcast Index with a substance score of 73.0 out of 100, scored across 1 recent episode. It scores highest on guest caliber and specificity & evidence. Both guests are genuine practitioners at scale - Duran built United Capital into a Goldman Sachs acquisition and served as co-head of workplace wealth; Kallsen ran Wealth Enhancement Group as CEO - and they speak credibly from operating experience rather than thought-leadership abstraction.
Averaged across 1 recently scored episode, with cited evidence.
The episode has genuine moments of substance - the sandwich generation framing, the organic growth time-allocation stat, and the video-vs.-in-person recognition research - but roughly a third of runtime is consumed by icebreakers, dream-career chats, and generic AI-is-like-the-internet takes that add no operator value.
“The average firm spends 5 to 8% of their time talking about organic growth. And yet it is 100% the driver of your future success. 5 to 8%. It should be 25 to 35% of your time.”
“there was research we did in the old days at United Capital that in fact people who had seen a video of you and spoken to you really didn't remember three weeks later where they had spoken to you or seen a video of you”
Joe Duran's framing of aging parents as 'off-balance-sheet liabilities' and the 'synchronistic investor' positioning for Rise are genuinely fresh angles, but the episode leans heavily on Duran's well-worn behavioral economics themes, the $84-trillion stat that circulates everywhere, and the AI-equals-the-Internet analogy that has become its own cliché.
“what is your position as the child when your parent, you start having to be the parent of your parents. And it's confounding and it is absolutely inescapable.”
“you have these rising firms at 5, 8, 10 billion that they're not sure how to do what's next... a $5 billion firm would have to sell itself in entirety. They don't get to do a minority stake.”
Both guests are genuine practitioners at scale - Duran built United Capital into a Goldman Sachs acquisition and served as co-head of workplace wealth; Kallsen ran Wealth Enhancement Group as CEO - and they speak credibly from operating experience rather than thought-leadership abstraction.
“I had never run anything as big as I was running its insuring capital that ultimately became Assetmark or United Capital, which as you know, became Goldman Sachs.”
“we got Charles bank, which is the private equity group that spun out of the Harvard endowment... make 50 to 80 million dollars check sizes, but put 250 plus million to work”
The episode provides several concrete figures - 5-8% vs. 25-35% organic growth time allocation, 70% non-financial-spouse attrition post-divorce, the $84 trillion wealth transfer, Bleakley Financial Group as a named investee - but the United Capital video research is cited without methodology or sample size, and many behavioral economics claims are asserted without supporting data.
“70% of the non financial spouse will leave that advisor. Right? So the money split and one of them goes away”
“there's $84 trillion to be passed through this wealth generational transfer between now and 2045”
The hosts occasionally land a productive follow-up (the 'double-click' on client portals is the best example) and Natalie synthesises themes competently, but the opening icebreaker segment runs several minutes without substance, claims about behavioral economics and organic growth go completely unchallenged, and the closing sci-fi question is pure padding.
“Can we double click into that a little bit? Like, uh, what would be a crazy. In your mind, what would be a great portal experience?”
“if you could either of you, Joe or Terry, snap your fingers today and make it happen right now, what sci fi futuristic technology would you wish for most?”
First period on the Index - history builds from here.
1 scored on substance · 48 tracked in total.
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