
The Copywriter Club Podcast · 2025-09-16 · 54 min
Copywriters are teachers. We teach customers how the products and services we write about help them. In this episode of The Copywriter Club Podcast , I spoke with teacher turned copywriter Meredith Cooley about all the ways copywriters use their teaching skills. Even if you don't think you're a teacher, you'll learn a lot from this episode - including a simple copywriting lesson from Bluey. Yes, that Bluey. Click the play button below, or scroll down for a full transcript. Stuff to check out: Turn the Page Newsletter The Copywriter Club Facebook Group The Copywriter Underground Research Mastery Transcript: Rob Marsh: Copywriters are teachers. So should more teachers be copywriters? This is The Copywriter Club Podcast. A few years ago I had a conversation with one of my copywriting mentors. She mentioned that she had considered teaching as a possible career path. And I shared that I had the same thought when I started my career. Then we talked about the number of former teachers we knew who had left the classroom to write copy. And that’s when it dawned on me that copywriting isn’t just something that former teachers or potential teachers do. Copywriting is teaching.