Are We Drowning in Our Own Marketing Language?

Episode notes

This week, we break down a real example of transforming generic marketing language into meaningful content, explore how gated content barriers have spread beyond contact forms, and I share an AI mistake I made that others can learn from. You'll hear: A step-by-step transformation from generic marketing language to meaningful language using a fake company and product - but a real audience. How gated content hurts connection and why this barrier mentality has spread into uncomfortable sales tactics and even YouTube content. My confession about an AI mistake I caught myself making and how it applies to recent AI content and cognitive research. Research insights from Neil Patel about human-written content still wins , plus Ann Handley's post about an upcoming blogger survey, and a gated content analysis from Impact Plus's Kaityn Petro.

• Giving New Words a Try, More Issues with AI48 / 100
• Are We Asking the Right Questions About Our Content?
• The Next Episode is October 8th
• Is It Time to Replace Funnels, Customer Avatars, and Cold Outreach?
• Can Blogs Succeed Where Templated Marketing Fails?