The CFO Playbook · 2024-08-29 · 49 min
In this episode of The CFO Playbook, David McClelland is joined by Mark Freedman to explore the changing landscape of finance leadership, from crash to AI and beyond. Mark started his career at Deutsche Bank before moving onto London Stock Exchange Group. Over three decades in the finance sector, he’s proved himself to be a transformational force ready to face down the challenges of a digital finance age. Now in post as CFO of global money brand Travelex, Mark has been instrumental in making strategic decisions, providing steadfast resilience through a challenging era, following a much publicised cyber incident at the start of 2020. Despite the negative headlines, Mark's tenure has embraced opportunities for growth. Empathising the strength of Travelex's brand and its extensive physical distribution network as key assets, Mark has faced questions about the relevance of “travel money” head on. Highlighting the evergreen resilience of cash and the growth potential of digital cards, his current role has pivoted Mark from scorekeeper to decision-maker, with a deep understanding of business - using effective communication, and staying up-to-date with technology.
Other episodes covering the same guests and topics, from across The B2B Podcast Index.
Leading Finance Through Hypergrowth with Roy Hefer72 / 100
The Rise Of The Advisory CFO with Sara Daw64 / 100
The CFO Playbook: What Corporate CFOs Can Learn from Amnesty International70 / 100
The Black Swan CFO: Planning for What You Can't Predict69 / 100
The CFO as Storyteller: Why Numbers Alone Aren’t Enough80 / 100
