The Art of Marketing Operations · 2023-09-26 · 29 min
Odds are, you publish or share regular reporting. When was the last time you took a step back and asked yourself why? Why this specific data? Why report this specific way? Why at this interval, in this format? According to Sowmya Kotha , Senior Marketing Manager at Planet , you can’t unlock true problem-solving creativity until you ask the big question: why? The world changes every single day. If you’re not reflecting and adapting occasionally, you risk being left behind, data and insights unrealized. Join us as we discuss: Utilizing diverse perspectives and fostering a culture of curiosity Embracing a global mindset and cultural sensitivity in marketing operations Acknowledging the significance of marketing operations for organizational success
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