Strategy Talks: Content Strategy for Small Teams · 2026-06-25 · 34 min
You're posting consistently. You've got a content calendar and a plan, and yet... the premium clients aren't showing up. So you do what any smart business owner does: you try more. Adding more platforms. Trying more formats and increasing your posting frequency. Yikes! Volume was never the variable. Now what? The businesses pulling in six-figure clients from social media aren't posting more than you. They're operating differently than you - with a connected system where every piece of content, every ad dollar, and every relationship feeds the same pipeline. In this episode of Strategy Talks, I will be talking about that ecosystem with my guest, so you can learn how a small team builds it without a big budget. → Join the NEW Strategy Talks community Most entrepreneurs don't have a visibility problem. They have a strategy problem - and someone sold them a shortcut instead of a system. Ginna Tassanelli has spent 24+ years watching brilliant business owners chase algorithms and wonder why premium clients aren't finding them.
Before You Spend a Dollar on Ads...70 / 100Small Business PR: You're More Newsworthy Than You ThinkStory Before Strategy: The LinkedIn EdgeTurn Podcast Listeners Into a Loyal CommunityWhat a Fractional CMO Wants from Content Decisions