
Hosted by storytelling with data
Rid your world of ineffective graphs and mediocre presentations, one exploding 3D pie chart at a time! The storytelling with data podcast from bestselling author, speaker and workshop guru, Cole Nussbaumer Knaflic covers topics related to data storytelling, better presentations, and all things data viz.
101 episodes · publishes monthly · latest 2026-07-01 · ~42 min/episode
Rank
#2748
Substance
63.0
/ 100
Breakdown
Scored 2026-07
Updated monthly
Across the index
#2748 of 6183
Substance
Top 44%
outscores 56% of the index
storytelling with data podcast ranks #2748 on The B2B Podcast Index with a substance score of 63.0 out of 100, scored across 1 recent episode. It scores highest on insight density and guest caliber. The episode contains a handful of genuinely useful pedagogical techniques (the 3-minute story constraint, the Thomas Edison/Shark Tank persona exercise, the AI sandbox day) but is padded with well-worn data communication platitudes and repeated affirmations between guests. For a B2B operator rather than an educator, the actionable idea density is notably low.
Averaged across 1 recently scored episode, with cited evidence.
The episode contains a handful of genuinely useful pedagogical techniques (the 3-minute story constraint, the Thomas Edison/Shark Tank persona exercise, the AI sandbox day) but is padded with well-worn data communication platitudes and repeated affirmations between guests. For a B2B operator rather than an educator, the actionable idea density is notably low.
“analysis alone doesn't tend to lead to action, but understanding does”
“the constraint, that time constraint is very powerful because it forces clarity and it mirrors those real life situations where time is limited”
A few creative exercises stand out - particularly the historical persona (Edison pitching Shark Tank investors) and the AI sandbox experiment testing Claude vs. ChatGPT vs. Gemini for graph design - but the majority of the episode recycles standard data-viz orthodoxy (audience first, declutter, tools are agnostic) without any contrarian or first-principles argument.
“I gave them all a graph and then I gave them a better graph, right? So I said, this is an example of an existing graph. This is an example of what I would consider good looks like. And their challenge that class was to open any AI tool and try to replicate what good looks like”
“I introduced this element of who's the storyteller? And in this case I said it's Thomas Edison”
Elizabeth Ricks is a credible practitioner as an early Storytelling with Data hire turned academic; the others are working professors with adjacent industry exposure. However, the panel skews heavily academic and is narrowly relevant to educators, not to B2B operators trying to improve internal data communication at scale.
“my graduate degree is in business analytics. However, at the time that I went to graduate school, I did not learn anything about effective communication with data. So I learned that the hard way in my own analytical career”
“I teach in the executive MBA program at Xavier University in Cincinnati, Ohio”
The episode names specific tools (Tableau, Power BI, Claude, Kaggle), specific institutions, and even a specific AI experiment with outcomes described qualitatively; however, there are no learning-outcome metrics, no business-impact numbers, and no hard evidence that any of these techniques actually improve practitioner performance.
“our books are currently being used by over 750 instructors in courses across numerous disciplines and countries”
“Most of us were very frustrated by the end of this class because we had spent a ton of time prompting, coaxing and none of the AI tools, and we used everything from Chat to Gemini to Claude, were able to design graphs in the way that we would like them to”
The host keeps the conversation organized and asks topically sensible questions, but she never challenges a claim, never probes for evidence behind assertions, and frequently validates guests effusively before moving on. The format functions more as a coordinated panel showcase than an interview with genuine intellectual friction.
“That is so well said, Lisa”
“I love how you gamify it a little bit with getting the investors to fund the entrepreneurs”
2026-07-01
First period on the Index - history builds from here.
1 scored on substance · 60 tracked in total.
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