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Index/Startups & Founders/Shopify Masters
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How My Two Brows Grew Into a Life-Changing Brand With 1 Million Sets Shipped

Shopify Masters · 2026-03-12 · 27 min

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Topics in this episode

direct-to-consumerWord-of-mouthbootstrappedpurpose-driven brandcanadian armed forces

Episode notes

After losing his eyebrows to alopecia while serving as a Canadian Armed Forces fighter pilot, Jason Berndt bootstrapped My Two Brows with his military pension and tens of thousands in free samples. Today the brand has shipped over 1 million brow sets across 275 styles worldwide. For more on My Two Brows and show notes click here Subscribe and watch Shopify Masters on YouTube!

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