She Built This® · 2024-07-10 · 36 min
Authenticity used to be my favorite word... I used to absolutely LOVE the word "authentic". It meant something. Genuine and true blue. I blame marketing but authenticity has lost a bit of its spark as it became a "strategy" and "tool" for business owners. In this episode, my guest, Melissa Snow and I get into the word Authenticity and unpack what it really means. We also couple it with another scary one that goes hand-in-hand with being authentic, "networking". Don't let the internet buzz ruin these words for you! In this episode: We get into what it means to be authentic What authenticity isn't How to learn more about the authentic, true blue YOU human inside How to network like a human What it looks like to infuse intention into what you do and share Melissa helps make the intangible tangible as she offers practical action steps, and of course a little soul-searching to get you started! About Melissa Snow Melissa Snow is a Business Relationship Strategist dedicated to empowering women in entrepreneurship. She founded the Powerful Women Rising Community, which provides women with essential support and resources for business growth.
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