Sell Like You · 2026-01-19 · 52 min
This episode dives into what AI really is, how large language models work, and why sales teams should be using them to amplify but not replace, their own intelligence. Harriet and Josh unpack the real risks around data, privacy and “free” AI tools, and how to build an AI strategy that actually supports your business goals instead of creating hidden exposure. You’ll hear practical examples from UK and Australian organisations, from sales teams using AI for research and proposals through to regulated industries needing on-prem, fully controlled AI environments. What You’ll Learn Understand what large language models actually are and why they feel “superhuman” but still only work on probability, not truth. Learn how to use AI tools for research, drafting and consolidation without carelessly exposing sensitive data or unique IP. Discover a simple framework for AI strategy that starts with your business goals, then maps down to tasks, tools and guardrails. See how small, focused models and on-prem or private AI can give businesses full ownership, control and security over their data.
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