Sell Like You · 2026-01-12 · 57 min
What actually moves the needle in 2026? In this quarterly kickoff episode, Harriet is joined by Tech Tent’s Lara to unpack what’s really working across sales and marketing - and what’s wasting your time. From the obsession with net-new leads to the untappedgoldmine sitting in your CRM, this episode breaks down how top-performing B2Borgs are building sustainable pipeline, closing faster, and scaling with lessfluff and more focus. If you lead revenue, marketing, or sales in a tech orservices business - this is your cheat code for Q1 . Who This Episode Is For: B2B tech & services leaders Revenue, sales & marketing execs Founders planning scale or exit Anyone tired of the same old “spray and pray” marketingtactics Inside This Episode: The Brand. Demand. Expand.
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