
Revenue Hub · 2026-07-22 · 27 min
Welcome to the next instalment of our AI Reality Check series, where we ask a simple question: if you're running a rubbish hotel, will AI actually make it a great one? In this conversation, I talk with Fulvio Giannetti, CEO of Lybra Tech, to explore why AI acts as an accelerator, magnifying whatever is already working (or already broken) inside a hotel's commercial operation. In This Episode: ● Why AI amplifies existing problems instead of fixing them ● The real reason “bad data” usually isn't a technology problem ● How segmentation quality determines the value an RMS can deliver ● Why outliers are some of the most valuable data points you can have ● What actually separates a hotel that's ready for AI from one that isn't ────────────────────────────── LINKS & RESOURCES ────────────────────────────── ● Lybra Tech: ●