Product Startup · 2024-06-20 · 23 min
Hamdy Albana is the founder of Push Analytics, a sustainable growth-centred marketing agency focused on leveraging data to propel brands from inception to millions in sales. Additionally, bolstered by a robust education in electrical engineering at NYU, he possesses a wealth of knowledge salient to hardware startup business owners. Today, Hamdy will share the benefits and nuances of selling products directly on one's own website as opposed to through online marketplaces like Amazon with today's inventors, startups, and small manufacturers. He will also highlight the two most critical aspects of launching a new social media marketing campaign to attract potential customers to your site and divulge best practices for optimizing return on ad spend, enabling you to swiftly and successfully scale your new product business. Click this link for This Episode's Full Info Page: Key Takeaways in This Episode: How to scale your brand from securing your first few sales to millions of dollars in revenue using your own website to sell directly to end customers. Squarespace, Shopify, and other popular website building and hosting platforms are great options for building your D2C site.
233: Raising Money For Scaling Via a Crowdfunding Campaign55 / 100232: Video Product Renderings for Your Invention230: Product Packaging Advice for Your New Hardware Invention229: Overview of Patenting for Hardware Startups228: How to Build a Digital Community Before Launching Your Invention