A Plan Comes Together [E71]

Welcome back to Clear Signal. I hope you enjoyed the last episode of how to treat your business like a game. Life is a game and business is a game, and that episode dropped in by mistake. I did have two episodes I wanted to do to wrap up season two, which we're doing today on May 31st.

Before I continue, May 31st is the last day to take advantage of Catalyze, which is my private podcast. Link in the show notes. It's free. And also Resonance Read, which is my intro way to work with me, which is all about resonance.

I did a whole episode about resonance and why you wanna get that offer and why resonance is important. It won't be at that price point. It won't be in that delivery mechanism. If you want it, you got it.

If you don't, it's all good. Here's the thing about the game. The game's got time on the clock. Buzzer runs out, buzzer runs out.

Doesn't mean you can't play another game in the future, but it is what it is. I did not intend to drop an episode today. And something you're gonna hear in my world if you're in it for a while is I love it when a plan comes together even if it isn't my plan. That's what happened.

That's a little bit of a backstory. I I mentioned James Clear last time. , James Clear sends out a newsletter most weeks, and there's a quote that I captured a couple weeks ago that I was gonna use to introduce last episode as a transition from the teacher episode, but let's do it here. The quote is, "The best view of the game is probably from the stands, but that's not where the action is.

And so you have to decide, do you want a nice view, or do you wanna be in the thick of it and playing the game?" The bottom line is the business is the teacher, and you have to be in the game, and you get to treat your business like a game, and like a video game. And there's something known as game theory, which I mentioned last time. That will not be an episode.

That will be a post I do on Substack. I'm gonna be doing monthly marketing thought leadership/business thought leadership posts on Substack. May was category of one. , So look forward to that if you're on there.

You can also subscribe to me on Substack, and then you'll get it in your email , last summer, , I did an episode of Diary of a CEO, and the whole notion of that is what game are you playing? Not treat your vid- business like a video game Not game theory, but what game are you playing in the first place, and when, and why? And what are the rules of that game? And speaking of it that I love when a plan comes together, I mentioned an episode last time.

Literally the day I recorded that podcast, that episode became live. All of the information's in the show notes. That's on Spotify, that's on Apple, that's on YouTube. If you wanna see the video, you wanna see my lovely face, you can hit that.

Also, there's a couple of other key guest spots I've done that are all dropping this week. One's dropping tomorrow, another one dropped last week. I will link those below. I only want advice from people who are in the game.

That's an obvious one. That's what James Clear was saying. You're not learning anything from being in the stands. But also sometimes, what are you learning and from whom, and why?

I'll let you listen to that episode. That episode dropped in on a podcast, Achieving Success with Olivia Atkins. That's also video. That'll also be a collab on my YouTube channel, and finally, I recently did an episode with somebody named Heather Clark.

Her focus is decluttering. She helps women declutter in all areas of their life, and I believe my episode is supposed to drop on June 1st. The reason that's relevant is because I talk a lot about removal of things. I also give a lot of teaching on human design.

That tends to happen with certain guest episodes. I'll use the host's human design as a teachable moment, so there's foundations in there. There's also this notion of removal of things is actually what brings clarity. It's not this magical process.

So it's a teaching episode, and when that's live, I will link that below. Lots of options there. Why am I giving you all this material? Because I'm stepping away.

This is the end of season two, and when you hear in the future the hidden Easter eggs associated with this episode that I didn't even plan, like I said, I love when a plan comes together, you will understand. If you guys have been in my world for a while, you have heard a lot of my episodes, and you've been with me through the process. Something you should know is we've, turning into a bit of a tradition. Season one ended this exact same way.

Season one was supposed to end with episode 40. At the time it was called Misfit Manifesto. It might be called Building Something Your Way, something like this. Then an episode dropped in by mistake.

Then I had to do a follow-up episode to discuss And clean up the mess. And I use the clean up the mess as an opportunity to say, "Hey, this is what entrepreneurship is. Hey, things don't have to be perfect. Hey, I'm very good at figuring shit out on the fly," which I am, we're doing the thing.

The best view of the game is probably from the stands, but that is not where the action is. And so you have to decide, do you want a nice view or do you want to be in the thick of it and playing the game? Do you want to take lessons from people who are in the game, or do you want to take opinions from people who've never even entered the ring? That's Aries.

Aries is about athletics. Aries is war. Aries is being in the fucking ring. And if you're not in one of those three, I don't want to hear from you.

Also, you get to make up your own rules, which is what one of the episodes I did last summer, the rules of life are made up. If you guys are new to me, these are some episodes you might enjoy in my absence. What are the rules of the game? Do you want to play by the rules of that game?

Do you have to play by the rules of that game? Who said? Can you make up your own rules? Can you bend the rules?

Can you ask beg forgiveness instead of asking for permission, something I've done my whole life? That is the definition of the entrepreneur. Be willing to beg forgiveness. I beg forgiveness of you.

Oops, I made a mistake. I could pull it back. I could make it all perfect. But in the future, when I do a episode on , my six-step system, when one of them is body wisdom, I will explain to you the difference between body wisdom and intuition, and that was an example of that Also, it's l- helping me tell you about the Game Theory Substack article I'm gonna do in July, and everything else.

I love that I get to let you guys know about Catalyze and Resonance Free before they expire, and I love that we're wrapping season two by the end of May, because season two was supposed to wrap by the end of March. In the future, you'll understand why that's important, I treat this podcast like a game in the back in ways you don't even wanna know. It's a rabbit hole of rabbit holes. And I always pay it off at the end with a nice riddle.

, Enjoy all of that content. In the absence, check out some of the guest episodes I've done. I always bring the heat when I guest on a podcast, and my podcast guest spots are never this boring conversation between two people. It's usually people having a deeper conversation, or at least I try to steer it there.

I always manage to steer it there. Look forward to some great collaborations and guests this summer. We're gonna do very light this summer on the podcast. It could be as light as one to two episodes top per month.

A lot more collaboration, a lot less hearing from me. It'll be a mix of people who are guests on my podcasts, places I was a guest on other people's podcasts or speaking to another audience, but for whatever reason I have the feed and we're gonna put it here. It'll also be case studies, you're gonna hear from clients, you're gonna hear from people in their own words, and I'm gonna be introducing the work I do in a bigger way. We're going to the next level of the video game with this.

Last summer we had a fun summer series. I did things on the fly. I did things in my car. I - It was all spontaneous and on the go.

This summer won't be that, but it'll be a little bit of a light summer. A little bit more easygoing, and obviously there are other ways to stay in my world. You wanna join me on Substack, you wanna listen to some of my past episodes, or you wanna check out some of my guest collaborations I've done, it's there for you. Catalyze, link in the show notes.

That goes away today, tomorrow, whenever you're hearing this. June 1st is the absolute drop dead. Residence read expires May 31st. Lowest way to work with me, that price point is never gonna come back again, and it's async.

You don't have to meet with me on Zoom over the summer. You'll have it in five business days. I hope you enjoyed the last episode about how to treat your business like a game. I hope you enjoyed hearing about some of my stories and some of my trials and tribulations from business.

That is a fraction. That is a fraction, my friends. The stories you can imagine I have from the chaos and the craziness, and sadly, I don't even tell them on this podcast. I will maybe a little bit more in the future, but definitely I speak from experience on other podcasts because my interest with entrepreneurship is as much the revenue model.

It's as much the freedom model, which is what got me to do it in the first place. But it's also the person you become in the process. You become a person who can literally walk through fire and come out the other side. At least I've become that person.

You become a person who can figure anything the fuck out on the fly. You become a person who is untouchable, unstoppable, can navigate in the dark, doesn't care what anybody thinks, and can reinvent yourself at will. And isn't that a skill that's gonna be needed in 2027 and beyond? Have a wonderful summer.