Pitched · 2024-01-30 · 52 min
You've heard of Shark Tank, where hopeful inventors bring their products to sink or swim in front of investors. But have you heard of Entrepreneur Elevator Pitch, the entrepreneur's equivalent? If you've ever wondered what it takes to succeed on a show like this or even to get invited to stand in front of the panel, this episode will give you an insider's perspective. Joy Hoover is the innovative mind behind ESOES Cosmetics, whose flagship product is a lipstick that doubles as a safety device with a panic button and drink test strips in one cute package. Joy's mission in life lies in social justice and safety activism, and to empower and protect women in dangerous situations. In this episode, Joy shares her exhilarating journey of pitching ESOES Cosmetics on Entrepreneur Elevator Pitch, giving us a behind-the-scenes look at the intense preparation, the pitch itself, and the rollercoaster of emotions that came with the experience.
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