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Index/Startups & Founders/Niche Pursuits Podcast
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How Nina Clapperton Built a $150K/Month Content Business After Google HCU

Niche Pursuits Podcast · 2026-06-17 · 56 min

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Episode notes

Nina Clapperton returns to the Niche Pursuits podcast to share how she's grown her content business after HCU by focusing less on traffic and more on community, funnels, and revenue. She breaks down how her SEO sales funnel strategy connects blog posts, email, Facebook groups, YouTube, affiliate offers, and products. Nina also shares eye-opening numbers, including multiple $100K months, a $150K month, and an older travel blog still earning $5K per month from affiliates. This episode is packed with ideas for content creators rethinking how blogging works today. Sponsor: Quiet Light Get a free, confidential valuation at ! Links & Resources Learn more about She Knows SEO: Get Nina's Free SEO Content Audit Checklist:

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