The #1 Creative Digital Performance Marketer In The World

Speaker A: Networking and Marketing Made simple is for you the coach, consultant or service professional that has a product, service or message that you truly believe in. Please join Scott Aaron each week as he'll take you on a behind the scenes look at real world LinkedIn tactics, LinkedIn strategies and LinkedIn updates to get what you have in front of many more people. Thanks for spending time with him and let's get started.

Speaker B: Foreign. Welcome to the podcast. Super grateful to have you here today and excited about our conversation and what really kind of stood out for me when reading and doing some research about you, um, helping, you know, yourself over your years, helping to transform brands with a creative approach to digital performance marketing, which I think, uh, marketing right now, it's never going anywhere. Yeah. But also having served some of the largest companies out there, Adobe, Google, Disney, just to name a few, is uh, a really powerful thing to share and for the listeners this is something that needs to be paid attention to. So before we, we talk about everything that you're doing right now and some of the things that you're working on, I always like to rewind the tape before we go forward. So if you could go back in time and press stop at a point in your professional career that you really feel that moment acted as a catalyst to everything that you're currently doing and who you're serving, what was that moment for you?

Speaker C: Yeah, well, first of all, thanks Scott for having me on, on the show today. Always, uh, enjoy telling the story. Uh, there's always so much more we can learn, of course. Um, but when I, and I love going back in time because oftentimes when you meet, you know, really, um, you know, great leaders or entrepreneurs, you know, there's always this moment, this fork in the road, um, you know, that kind of guides them to where they are and it's really hard to predict where an entrepreneur would go. Um, you know, for me I was, and if I rewind back to about 16 years old, I had graduated high school early. I had a bunch of friends that were older than me and, and I just said I want to get out of high school early. And I, and I went to university, uh, when I was 16 with the, with the sort of ide that I could be one of the youngest architects uh, in the United States. And along that architectural journey and really learning about people and what inspires people, what creates intent for people to do and perform certain actions, I really gravitated towards brand and all those sort of, uh, trust touch points. And instead of going into sort of physical architecture, my wife And I created Noble Studios and we went more into the sort of digital architecture. Right. So understand building the Internet, right. This was back in, in 2003 and we just thought, wow, if we have an opportunity to help build, you know, digital experiences by extending brands, you know, in the world, um, you know, we can effectively flatten the world, make it a better place to live. And, and so ah, it was a little bit, you know, naive, you know, 23 years old thinking that you can change the world. But um, but I think we have and you know, in our own way we've, we've, we've affected people positively, we've connected brands with, with their existing uh, customers and um, and we've continued to do that along the way. And now we really, we really subscribe to this notion that when you can own creative and you can own performance and you can own the digital um, you know, ecosystem, all the attribution that exists there, you really can affect brands in such a positive way. And so yeah, so that was probably a major turning point was, was kind of abandoning this idea of the trade and going into this sort of knowledge working space of, of helping build the Internet.

Speaker B: No, I, I, I love that. And my wife and I also run our, our companies together which.

Speaker C: Oh, nice.

Speaker B: It's nice to see another couple married in life and married in business. It's, yes, it's a rarity and it takes it, and people don't understand this, it takes a very, very special relationship between those two people to be able to not only um, grow your life together but to grow your business together. Because we, and I'm sure you can attest to this that you know, as couples in business we spend probably 10 times more time together than apart. Right where, and this is not to knock relationships that other people have. It's just a lot of people that are both in, you know, maybe dual income households or single income households where one of the um, individuals in, in the couple goes to a nine to five while the other is kind of, you know, doing things, you know, from the home base and they meet back in the middle hours later. Or if they're a dual household income where they're going their own separate ways and they come home, have dinner, relax, wake up, do the same thing where the weekends are the only time they're spending significant time together. It, you know, even though my wife and I have been together for nine years, you know, it probably equates to almost 20 years because uh, and it's a very, very special thing. So I just want to Kind of give you kudos for that first.

Speaker C: Well, thank you. And, uh, to your point, I echo it, it does take a special type of relationship. I think it also takes a lot of humility and being vulnerable. Right. So that you're. And, and, and not in a negative way, finding compromises. When you have two people sort of hammering the same nail, you can get so much further. To your point, we kind of feel like we're living, you know, three lives in this one because of the proximity that we have with each other, the way we're constantly making decisions together. Um, and I remember, you know, we were, we were, um, an Inc 5000 company, five, five years in a row. And, and that was, like, really exciting. But I remember going to the very last conference, the fifth year, and there was this, um, there was this family, you know, uh, session. And they basically said one of the biggest takeaways was that, that, uh, that businesses that are family ran, whether it's husband and wife, brother, sister, you know, father, son, daughter, mother, you know, anything like that, uh, are some of the most successful businesses in the world. However, they're also some of the most dysfunctional businesses in the world. And so you have such a wide spectrum sitting on either side. And I think one of the reasons why I would say Noble Studios is as successful as it is and the culture that we've created is because we do lead with a lot of those family values without the sort of nepotism that maybe comes with family. So, you know, we have great benefit packages. We, you know, PTO time, or what we call annual leave for our UK office. You know, it's really generous, right? Your birthdays, you're supposed to really, like, enjoy and celebrate life that way. Uh, we, you know, we just really lean into the, the human element side, which I think in the agency world, especially with the rise of AI and all this other stuff, we can't lose that human piece. And so I think we're quite well positioned because we lead with so much, um, you know, work, life, balance, family first kind of notions, things like that. So, yeah, congrats to you because it is, it is a very difficult thing. And I'm sure you hear it like I do. Many people are like, how do you work with your significant other? And it's like, well, you know, it takes a common vision and in a life vision. And, uh. And now I feel, you know, we've been together for 23 years. The business has been running for. For 22 years. We've got successful kids out of it. All of it, uh, but it's been. But it's been hard, right? It's been. It's. It's harder to do it than it is. But the rewards, I think, is so much greater.

Speaker B: Yeah, I mean, I come from a background of family business, so. Yeah, I had three health clubs with my family, so. Yeah, 19. So, you know, worked with my dad, my mom, while they were together, my cousin, and it was an absolute joy at some points, but more of a shit show. Yeah, of course.

Speaker C: Yeah.

Speaker B: And. And I. I was the last man standing. You know, My parents ended up getting divorced.

Speaker A: Ah.

Speaker B: My cousin broke partnership and went on to be a successful, uh, run a bookkeeping company. Uh, and my dad actually. And I broke partnership and he went to become an independent personal trainer. And I actually ran the gym on my own, um, until I closed the doors in 2016, and. And then ended up, uh, meeting my wife. Um, and at the time, uh, before we launched our company, she was running a remote house cleaning business called Work Life Balance.

Speaker C: That's funny.

Speaker B: That's great, because she came, she worked for two Fortune 50 companies, managing teams and growing culture. And she woke up one day and she's like, I'm the one that is having to work on the holidays. I'm missing Thanksgiving, uh, I'm missing New Year's. I'm missing all these things. And, you know, she said after a while, her family stopped inviting her to things because she was always working and she. Part of what drove her to lean into her entrepreneurial spirit was to be able to be able to attend things. And now, you know, we've grown and scaled our company to where, you know, we work three days a week. Um, you know, we're. We have an amazing team behind us, helping us behind the scenes with everything. And, you know, our hands are still very much in it because. Oh, of course, we're never. It's not that we're not satisfied, but we believe in the things. And what we have in place right now has gotten us to where we are, but we know to get to the next level, we're going to need to do different things.

Speaker C: Yeah, that's right.

Speaker B: And that's what excites us because there's always new challenges and there's always new things to apply to to get to that next level of business. And. And, um, you know, we. The way that we tackle business is we treat it like a game. You know, we're both gamers. I grew up, um, I grew up, you know, I'm a Nintendo kid, but, yeah, you know, I Grew up in my later years playing Goldeneye, uh, on N64, uh, with my buddies. And then, you know, my son and I now we play Madden. You know, he's 13 and he's, yep, huge athlete like I was. And so we play Madden together. Um, and then we even play Fortnite as a family, which is, which is a lot of fun. So, you know, there, there's a lot of synergistic, uh, overlap between, you know, our lives. And I think like always attracts like. And I think this is just another example of you can be as successful as you want to be just as long as the openness and the communication is there. And, and I think my wife and I are really good at staying in our own lanes, focusing on our strengths and improving our weaknesses and not stepping on toes and also getting really good at delegation because as, uh, entrepreneurs we, I still enjoy doing all the things that I should not be doing and have to outsource, like scheduling emails and all that stuff.

Speaker C: Yeah, yep.

Speaker B: It comes to the point where you need to just kind of push that to the side so you can focus on the growth activities. So when, when thinking about what you guys have created with Noble Studios and um, I believe as individuals we are individually unique from an industry perspective. Obviously there's competition everywhere.

Speaker C: Of course. Yeah.

Speaker B: If someone was asking you specifically about Noble Studios and what makes your strategy, your company, your methodology different from other people in your space, what would you say are some of the defining differentiating factors that you bring to the market that maybe other companies don't?

Speaker C: Yeah, I, well, first of all, I, I. So many things you just mentioned there, like, you know, uh, video games. My wife and I, we always do a dry quarter and we try to fill our times on weekends and we literally bought a Nintendo Switch, uh, you know, over the holidays and, and the, the two, excuse me. And we were playing Ninja Turtles just on Saturday. I'm 45, so I grew up, you know, with games as well. But, uh, and I love the fact that you, um, you know, you have such a great relationship with your own kids and stuff. I think that that also is a testament to a good leader. Right. Is that you don' Fill all your different cups, if you will like it, you know, um, where you overflow the business cup and you underfill, you know, the personal cup or the hobby cup or the family cup or whatnot. Um, when I think about, you know, entrepreneurship and I think about maybe like specific turning points. You also mentioned delegation. Um, I think, I think it's really critical for any leader and, or entrepreneur to focus on, you know, the things that you can do better than most and, and the other stuff that you could delegate and you might have to build a, you know, a chart, right? Like the person that you're going to delegate towards, you have to look, uh, as their skill sets, do they have the readiness, you know, to actually delegate to. And then what's the level of importance? And you sort of have this sliding access and if it's like, if it's really important and their, their readiness and skill set is really low, well, then you shouldn't delegate. You should monitor, you know, and maybe prescribe. If their readiness is really high and the importance of the task is low, you could easily delegate and follow through. I think that's a critical moment for any leader or entrepreneur is to recognize when is the time to delegate and what new things do you need to develop. But outside of that, I think one of the things that makes us very successful as an agency and also just running, uh, a successful business is that you always, you know, no matter what, you can't, you know, um, just assume that everything is going to be status quo. You can't build for, you know, forever. You have to build for a more temporary moment in time, keeping your knees bent so that you can then absorb, you know, a new change that might be coming. So we've always adopted this framework of, of tool set, skill set and mindset. And we should always be, you know, fluctuating with the three of those. Right now we're, we're, we're in that influx, right? Tool set, meaning there's the rise of AI platforms and all the different ways of doing business. Mindset, right? It's like, what are customers actually interested in? How do we, you know, create that brand equity and connection and, and then, and then ultimately you have skill set. What do I need to abandon, uh, or build upon to get to this next level? And I think, you know, being in the industry of, uh, right at the tip of the spear of change, right? We oftentimes say that we're operating on a 30% learning curve in the agency world. Uh, we've adopted a mantra that's let's be better every day, which kind of hints to what you were talking about earlier. Satisfied, but maybe never fully content. Um, you know that you're always going to push a little bit further. You have to constantly ebb and flow between tool set, mindset and skillset. And I think that can apply to anything. If you're in construction, same concept, right? You've got generative AI for building, you know, buildings. And you've got to learn how the new tool set, you got to learn the new mindset, you got to learn the new skillset of how to, how to apply those things or that or as you know, people start to age out. Right. This baby boomer generation that's starting to age out, how are you bringing in the Gen Zs? You know, so it's because ultimately they're going to be the largest amount of working population here. If not already they're starting to move into the. And so um, so that's been a big framework for, for us is really just those three and kind of constantly see them in concert. Toolset, mindset, skillset. And I recommend anyone to, to think of their business or think of their offering in those three buckets.

Speaker B: I love that. And so we, we've both been in business for quite a long time.

Speaker C: Yep.

Speaker B: I got started in business in the late 90s. So for me the Internet was the big boom.

Speaker C: Right? Absolutely.

Speaker B: Uh, the advent of website and that sort side of like digital marketing with email, email marketing, but also. And then when social media came about, you know, namely 2003, 2004. Yep. And then more recently with, with AI. And I feel, and I still feel like this to this day. And we always tell the people that we work with, if you don't get with the times and what is going on, you will get left behind in some capacity because people are always looking to work with experts that they don't have to know everything about what's going on, but they need to be familiar with what's going on. So with the space that you're in with you know, creative digital performance and marketing in general, where do you see what you do for a profession changing or evolving in the next 12 to 18 months with the advent of AI and everything else that's going on with what we can integrate into our companies and businesses.

Speaker C: Well, thank you. This is something I do really enjoy, um, talking a lot about and I definitely feel that AI is a bit different than, than a normal set of tools that are being introduced, you know, into the market. I feel like it's um, it's a higher level, uh, of advanced tool, uh, and machine learning which ultimately, you know, and this could be a whole podcast on its own. What's that tipping point that turns into AGI? Right. The artificial general intelligence. But I think when you have this sort of pendulum swing of, of uh, you know, you can quickly generate content, you know, and of course there's a lot of that being generated and we, we've labeled it as a slop. Right. When you can just, you know, or if it has too many EM M dashes, I always say that like, you know, AI has killed the M M dash and when you see it it's immediately a negative signal um, that it's been AI generated. But I think what we're going to find, uh, you know, the faster we can turn out campaigns, the faster we can AB test you know, creative or CTAs, uh, or channels, you know, things like that and get more and more to uh, that programmatic side, um, and the automation side. I think we're going to need to lean even deeper into the human connection. We're going to have to lean even deeper into the emotional stimulation uh, that we need to garner that attention and I think also um, learning more about our audiences. So we're not looking at this sort of one to many, uh, but instead we're looking at a one to one relationship with brands and consumers or brands and their advocates. And I'm excited about that because it's always something that we've tried to build. Right. We started 22 years ago building websites where you would have urchin software which then got purchased by Google and became Google Analytics. They would report, not that they were humans. On your website they call them user sessions, right, or just sessions. And I've always seen them as humans. Ah, even though there's bots of course in all of that as well. But I've always try to humanize digital and run that through our entire company. And so I feel like more than ever there's going to be a uh, yearning for more deep meaningful connections and more of a personally relevant experience. Right. That, that's tailored to me. And so we work in a lot of different industries, one of them being travel and tourism. You know, our job is to actually provide visitors with the best visitor experience and most unique visitor experience. Ah, so that they'll come back, they'll tell other friends, you know, you don't want to have the same experience that every single other person has. And I feel like that is what we're going to start to see as more AI gets adopted as more people can generate and create content and connect with audiences and have, you know, some of the algorithms, uh, put ads in front of people and stuff. We're going to have to lean even deeper into that human and emotional connection and humans themselves. When we can use these tools and we can start to develop frameworks, you know, quite quickly without Having to the real world experience, we're going to have to even lean even more into critical thinking and uh, creativity. And so I'm really excited about, because we've always led that way. We've always led with the human connection. We've always led with, you know, building, um, you know, passionate relationships with, with, with, with clients to consumers and brands. And so, uh, yeah, we're, we're ready for it. I mean we've, for the last three years we've been bringing AI in. We've got lunch and learns on Fridays. Every single person has enterprise level AI tools. We've got a head of AI strategy, we have an A, that's all part of our company. So we are leaning as hard as we're leaning into that, we're also leaning just as hard into the human connection side.

Speaker B: I completely agree. And you know, my wife and I were so inspired by how AI can help so many people. We actually created Our own private LinkedIn content creation community that's awesome. Called the Expert Content Society where, uh, my wife actually creates 24 personalized GPTs every month.

Speaker C: Wow.

Speaker B: That people can access. Everyone is coded. Um, she has GPT writers that, that help with creating, um, the content. And then basically now with a click of a button, uh, our community members just have to say, you know, I want to create this post. It logs them into their chat GPT. They click the get started button, they get asked five or six questions and it sp out a post in their own words without m M dashes and copy it and then they can schedule it out on LinkedIn. So if you don't adapt to what's going on. Yeah, you will get left behind. But at the same time, even though we have an AI content community, it is structured around human connection.

Speaker C: Yes.

Speaker B: We have a monthly mini workshop that people can attend. We have a monthly ah, community check in where they can ask us questions. We even have a bimonthly networking event where people have uh, 90 seconds to give their elevator pitch for who they serve and what kind of clients would be good referrals. So there's a human element, even though there's an AI integration to what we've created. So if you don't learn everything of what's going on, A, you're going to get left behind B.

Speaker C: That's right.

Speaker B: You still have to have the human approach and human touch. Because the greatest form of marketing right now is relationship marketing and Absolutely, yes, AI and certain technologies can only create so much connection.

Speaker C: Yeah.

Speaker B: Until the human being has to step into it.

Speaker C: That's right. Yeah, yeah, I can bring you to the door, but the humans got to open it, walk in, you know, and do their thing. It's fun. I love that, all the different, um, ways you guys are activating the community and involving the community. Because I think what we are seeing, uh, at least from my perspective, you see, there's like, early adopters and then there's sort of late adopters and then there's this camp of like, I'm not going to adopt it. And a lot of that's built on fear, you know, and those things. And so I always try to, uh, activate that, that, that crowd. That's the fear based, you know, mindset of like, oh, this is going to be Terminator and, you know, it's going to take over my jobs and everything else, as opposed to, like, what I love to show them is how it's helped me in my personal life. Right. And so, like, yes. And on business side, we create Notebook LMS for every one of our account plans. Right. I mean, love that. Right. It's incredible.

Speaker B: We do it with every conversation, every, every quarterly session with our clients.

Speaker C: Yes.

Speaker B: Uh, notebook. Unbelievable.

Speaker C: Oh, it's, it's incredible. And, and, and we've got, you know, really great custom GPT. I actually have my own Jared custom GPT that has like, every single podcast I've ever spoken on, content that I've ever written. Uh, you know, every, on my ethos, like, all of it has been dumped in. And, and, and what's great, actually, it's funny, they, uh, we ran a little scenario and I'm really good about this now, but I used to cuss a lot and it would show that Jared, uh, cusses every 500 words, you know, and that's about four times the average person. And so since then, I'm like, I gotta back that off. I gotta dial it, I gotta dial it down a little. But one of the things that I love is we, I'm a gardener. Uh, you know, I love the digital side, but also I love to garden. I love to like, watch life and create life and stuff. And so we built, uh, a custom GPT that really is all about our climate zone. We fed it schematics of our drawing. We, uh, did. We labeled each bed. You know, we showed each one of those beds, like, what we grew, what the yield was, like, what pests we had, what fertilizer we had, and when we subscribed to, like, crop rotation. So now it's designing us future crops based on the fact that, you know, uh, string beans put nitrogen in where corn pulls it out, and, you know, all these things. And so, like, I'm now a better gardener, right? That, like, it definitely made me, um, empowered me more. And everyone's like, you grow. I can't believe you grow what you can grow in your. In your climate zone. And a lot of it is like, I'm using these tools to do it, but AI is not doing the lifting. AI is not tilling the dirt. AI is not planting, you know, the seeds. It's all. It's all us, you know? And so I feel like when anybody, when I meet that crowd, that resistance crowd, I always say, try to use it for cooking or try to use it for, you know, like, tell me how my outfit's looking today or help me design a better haircut, or, you know, like, give me, you know, something to practice on the weekends or give me morning mantras. There's just so much you can do in your personal life, and I think if you start there, you'll start to see the benefits of it, and then you'll say, wow, I can actually apply this to my business life. And all of a sudden, you start to strip away these mundane tasks, these repeatable things, and you move to what actual matters is the meat on the bone. Right.

Speaker B: So if you were giving, uh, a keynote to budding marketing majors, they. These are. These are people that want to get into the marketing world, whether it's owning their own agency or working as a marketing professional for another firm. And after your talk, one of the students was just truly inspired about what you shared with Noble Studios. And they said, listen, you know, Jared, uh, I. I don't want to go the route of working for someone else. I want to have my own marketing agency. What. What piece of advice would you give them if this person is just starting off on their own? Yeah, that maybe looking back on your journey, the. And I always say that the best business owners are also the ones that recognize faults that they had and are, uh, able to course correct. So when they do share their expertise, they always try. We. We. What we strive to do is to save people money, time, and energy to not make the same mistakes that we did. So what would you share with that individual if they were asking you that question?

Speaker C: Yeah, you know, it's something I do often talk about. And what I find, I think people's patience is short these days. And I don't. I think it's not because they're entitled. I think that they're just impatient. Right. We're used to, you know, seeing things, uh, so quickly and seeing results so quickly, uh, that I would ask people to not try to uh, design a business that's going to be 20 years. I would ask them to think about two to three years out and, and find a problem that you're uber passionate about trying to solve. And, and, and then that, that creates the why. Uh, I think it's really important that you lead with the why. Once, you know, like I see this thing in the world and I can attribute my effort to helping solve that problem. Once, uh, you have that, then I, then that gives you focus, right? It gives you, it gives you purpose. And what that allows you to do is weather the bad storms, right? Because what I oftentimes see is these fair weather sailors who like, everything's good, the market's good, um, and I found this problem to solve and then all of a sudden they hit this patch of bad weather and they, and they immediately retreat. They're like, well, I gave up. And that's where you find the best entrepreneurs. The ones that stay in for 20 plus years are the ones that know how to weather the storm. But it all comes back to the why, right? They, it comes back to, I'm going to do this whether, you know, I'm feeling healthy, whether I'm feeling sad or whether I'm feeling sick or whether I'm, you know, you know, seeing lots of success. And I think that that would be the number one thing is, is to say, what problem do you see in the world and how can you actually help solve that problem? Uh, and I feel like a lot of people start first with, you know, where the demand is and how I can make money off of the demand. And I think that that's just shallow thinking, right? I think that if you lead with passion and a real purpose to solve a problem, that money will show up. And it'll show up in all different forms, whether it's in opportunity or it's in partnerships or it's in, you know, you fill in the blank. Um, and so that would be the number one advice I would give is find your why, find your purpose, but don't think it needs to be for the next 20 years. Just give yourself a two or three year window. And what you then find is you get to that two year mark and you're like, well, I'm evolve it just slightly and then you get another two or three years out of it. And then you're like me, you wake up one day, you're like, shit, I'm 45 years old. I've been doing this for 22 years. But you have an entire rich history of following the why and the purpose and you get to lead with great values and you make, make amazing connections along the way. Uh, but if you're just chasing money, you know, you're probably, you're probably not going to make it.

Speaker B: Yeah, I could not agree more. You know, money is always the side effect of the impact that you have on those around you. And I always tell people exactly right. The more impact you have, the more money you're going to be able to create. Which means you're helping that many more people become successful as well.

Speaker C: Yep. And worst case, you do something you love and maybe the money doesn't come. Maybe you, maybe you misjudged the demand and how to fill it, but you didn't lose time. Right. You spent two years doing something you love. Right. So you know, you know the by to your point that byproduct or the output is yet you make money but at the same time if worst case it doesn't happen, you didn't lose time in that moment. In fact, you probably learned some amazing life skills that you can apply to the next phase or chapter of that journey.

Speaker B: There's always lessons learned. And before I get to my final question.

Speaker C: Yes.

Speaker B: If people listening or watching to this is interested to learn more about Noble Studios, just share with the audience about who you typically work with. You know, what stage of business are they in that makes them ready for what you guys can do for them and most importantly how can they go about connecting with you guys?

Speaker C: Yeah. Well, without me dropping our icp, right. Our ideal customer client profile. I would say that we love to work with large brands, um, ones that are having a problems, uh, that they don't know how to fully solve using you know, brand or, or marketing or performance, uh, marketing of that and, and ultimately it's not startups, right. We, we, you know, we're 22 years in business now. We've got a really well oiled machine of, of, of how we approach problems and how to solve them. Um, but we do work in the travel and tourism space. So we work with big cities, we work with large states or even countries. We work in the B2B space. So we work with really large B2B brands. Uh, we've also worked with healthcare, uh, and, and education as well. But I would say just in general, um, no matter what stage of the journey that maybe someone's on in their leadership or entrepreneurship, I would, I'm always Open to having conversations. I think wisdom can come from anyone and everyone in all kinds of walks of life. And so I would always say just reach out to me. I'm on LinkedIn, you can find me there probably the most. It's one of my more active thought leadership channels which you can find me at. You know, Jared, J A, R, R O D, uh, little piccolo, L O, P, I C, C O, L O. You find me on there. Reach out to me. I'm always happy to have a conversation. I always just say, don't sell me because I've got, I can sell too. But just don't do that at the first round. Let's see if we build chemistry. We have that, you know, sort of meaningful, authentic connection and then we can go, go from there. But yeah, um, mostly it's just, we just love to help uh, brands.

Speaker B: I love that. Well, all the information that Jared just shared will be in the show notes, the description and the email that gets broadcasted out. So you're not going to have to travel too far. As Nancy and I always like to say, we're not going to make you burn calories to learn how to connect with someone that is part of our ecosystem. So Jared, final question off today. What does success truly mean to you?

Speaker C: Mhm. Well, I will say that um, you know, as you, as you become successful, you, you often wanted to prove this to family or friends or to yourself. I think success really does come from. When you look back, you won't, you're not going to remember like all the amazing business decisions and things. Like you're going to remember the people that you've met along the way, the way that they've positively affected you. You're going to remember the family events that you attended. Um, so I always say like, you know, don't. You're never going to forget the business event you missed. You're going to forget the bit you're going to remember the business or the uh, personal life event that you missed. And I would say for me success would be that we positively impacted this world. We shared values, we, we, we contributed, um, you know, we made people better, right? That and, and we're better for having known the, the connections that we've had. And, and so yeah, I would say that at the end of my life I want to just say that, that uh, that I've had some incredibly meaningful connected connections with, with humans. And uh, and we, and we led with good morals and values.

Speaker B: I love that. Well, I just first wanted to wish you just continued success. For everything that you and your wife have been doing for so many years and obviously many, many more. And just appreciate all the value that you brought to today's episode and giving my audience so much clarity, uh, in so many capacities. And I just want to really encourage anyone listening or watching that really resonate with Jared's message to reach out to him. And again, you're going to find his contact info, uh, in the description, the email, and obviously the show notes of this episode. So, Jared, thank you again for being here today.

Speaker C: No, Scott, thank you and what a great host and congrats to you and your wife and your guys success. I think you can do it all, right? You can do it all. You can have a successful business and a success, successful personal life. You just got to lead with that intention, uh, in doing so. So thanks again for having me today and hopefully someone got to walk away with a little couple nuggets here or there.

Speaker B: I could not agree more, and I hope so as well. So I just want to thank everyone again for tuning in and supporting the podcast. You know what to do. Reach out to us for any comments, any takeaways, anything that you need, you know where to find us. So everyone please enjoy the rest of your days love and gratitude, and I'll talk to you next time.

Speaker A: Thank you so much for checking out today's episode. If you could please support this podcast by hopping over to Apple Podcasts, Google Podcasts, Spotify, or any place that you're listening to this and leave us a rating and review. Let us know what you loved most and what you'd like to hear more of. But also, if you'd like to learn how to take your business to the next level, whether it's using LinkedIn or working directly with Scott and Nancy and their intimate group coaching programs, you can head over to thetimetogrow.com or scottaaron.net to learn more. Thank you again for your support, love and gratitude and we'll see you next time.