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Index/Marketing/Networking and Marketing Made Simple
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How To Create Predictable Income Without Adding Hours To Your Day

Networking and Marketing Made Simple · 2026-06-25 · 22 min

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Episode notes

Brad Coverdale, EdD, is a Structural Income Coach and creator of the Calendar to Cash Method. He helps solopreneur parents turn a packed weekly calendar into a predictable take-home income without adding hours. The core tool is Income per Owner Hour (IPOH): the one number most solopreneurs never calculate. It explains why a full calendar doesn't mean a full paycheck. Before building Calendar to Cash, Brad spent 18 years as a Decision Strategist at the University of Maryland Global Campus on the institutional analytics side, turning messy data into one target and one next move for programs serving 100,000+ learners. The same discipline applies here. Find the number. Fix the structure. What the business produces actually reaches the family. Brad works with coaches, consultants, agency owners, and other solopreneurs running service-based businesses where the calendar is full, and the math underneath isn't working.

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