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Index/Marketing/Mission Matters Marketing with Adam Torres
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The Difference Between Buying Attention and Creating Growth

Mission Matters Marketing with Adam Torres · 2026-06-24 · 13 min

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Episode notes

In this episode, Adam Torres interviews Frederic Zhang , Director of Paid Media at C.A. Fortune. Frederic discusses retail media strategy, e-commerce growth, and the importance of balancing data, experimentation, and operational excellence to help consumer brands acquire customers and grow efficiently across digital channels. Follow Adam on Instagram at for up to date information on book releases and tour schedule. Apply to be a guest on our podcast: Visit our website: More FREE content from Mission Matters here: Learn more about your ad choices. Visit podcastchoices.com/adchoices

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