Marketing for Startups with Fexingo · 2026-07-18 · 5 min
In this episode, Lucas and Luna break down how B2B SaaS startup Loomio used a meticulously crafted cold email sequence to turn 500 cold outbound leads into over 10,000 signups. They walk through the exact three-email cadence, the personalization strategy that achieved a 40% open rate, and the specific case study link that converted skeptics. You'll learn why the second email - the one most founders skip - did all the heavy lifting, and how Loomio's founder used a single reply to pivot their entire onboarding flow. No guesswork, just a repeatable playbook for early-stage startups with zero ad budget. #ColdEmail #ColdOutbound #B2BSaaS #StartupMarketing #Loomio #EmailMarketing #LeadGeneration #SalesPlaybook #ScrappyMarketing #FounderLedMarketing #EarlyStageGrowth #ConversionOptimization #Personalization #SalesSequence #MarketingStrategy #BusinessPodcast #FexingoBusiness #MarketingForStartups Keep every episode free: buymeacoffee.com/fexingo
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