KNOCK THE SPAM OFF: Sales Engagement and Beyond with Ollie Whitfield

Episode notes

SPAM EMAILS ARE VERY ANNOYING, PERIOD. Ollie Whitfield’s sales story is unlike any other. He used to hate the sales profession because of spam emails and pushy engagements. From being someone who said he will never be a salesperson, Ollie transformed and is now the Head of Growth Marketing at VanillaSoft. He discusses the need for sellers to cease utilizing spam-based marketing strategies and why being intentional is key when it comes to cold outbound email outreach. It’s an interesting story that you will only hear in this latest episode of Love Selling Hate Sales. HIGHLIGHTS: OLLIE: GET DOWN TO BEING CREATIVE “People's attention are at a premium and it's our job as sellers to get creative, really do your research, understand the person,

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