Inspiring Tech Leaders · 2025-12-01 · 11 min
This holiday shopping season, the battle for the future of e-commerce is being fought by Agentic AI assistants like Perplexity and Amazon's Rufus. In this episode of the Inspiring Tech Leaders podcast, I discuss the debate of Innovation vs. Immaturity with AI Assisted Shopping and breakdown the following: The Outdated Product Problem - Why generalist AI often recommends last-generation gifts. The strategic masterstroke of Perplexity's Instant Buy with PayPal. The power of Amazon's Rufus and its hyper-personalised, agentic utility. The legal conflict that is forcing the old guard to defend its turf and will define Retail Tech's next era. The shift to Agentic AI is inevitable, but the technology is still working out the kinks, both technical and legal. Tune in to understand the true value proposition for Tech Leaders and consumers alike. Available on: Apple Podcasts | Spotify | YouTube | All major podcast platforms Send me a message Start building your thought leadership portfolio today with INSPO . Wherever you are in your professional journey, whether you're just starting out or well established, you have knowledge, experience, and perspectives worth sharing.
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