Influencing Entrepreneurs · 2025-11-03 · 37 min
Here’s how one entrepreneur turned failure into a foundation for growth. In this episode, Jennifer Christensen (CMO and CIO of Beacon Media + Marketing) shares how losing a multimillion-dollar business early in her career reshaped her approach to leadership, faith, and entrepreneurship. We talk about what it really means to rebuild, from learning the operations and financial side of business to understanding how character shapes long-term success. Jennifer also explains how she grew Beacon Media nationally by focusing on one niche, using inbound marketing to attract clients instead of chasing them, and keeping integrity at the center of it all. Learn more about Beacon Media + Marketing: Like this video? Subscribe Now to Influencing Entrepreneurs: @nexagyeducation Interested in learning about Cassmer Ward? Visit: