The B2B Podcast Index
Index
All categories
MarketingSalesSaaSFinanceHROpsLeadershipCustomer SuccessAI & DataProductStartups & FoundersRevOpsEngineering & DevTools
MethodologySubmit
Best of:MarketingSalesSaaSFinanceHROpsLeadershipCustomer SuccessAI & DataProductStartups & FoundersRevOpsEngineering & DevTools
An independent project byFame
SearchBest episodesGuestsInsightsMethodologySubmit a podcast
Index/Leadership/How Leaders Lead with David Novak
How Leaders Lead with David Novak artwork

#295: Shawn Johnson & Andrew East, Olympic Gold Medalist, Former NFL Pro - Experiment and learn by doing

How Leaders Lead with David Novak · 2026-06-17 · 1h 1m

0:00--:--

Episode notes

Shawn Johnson won America’s hearts as a gold medal gymnast at the 2008 Olympics. And her husband, Andrew East, is a former NFL player.But after their athletic careers, they stepped into the world of content creation - and quickly realized they had no idea what they were doing. They dove in headfirst, experimenting and learning as they went - with plenty of missteps along the way. But it worked: they’ve built a following of over 12 million people across all social channels. And together they run the media company Family Made - all while being true to themselves and their values. This conversation will give you the permission you need to just try stuff - even if it’s not perfect, even if it doesn’t work - because sometimes, just doing something teaches you exactly what you need to know. You’ll also learn: The secret to being vulnerable as a leader without “emotionally vomiting” What all the best marketing has in common How to define what your brand really is The surprising feeling Shawn had at her Olympic medal ceremony Take your learning further.

More from How Leaders Lead with David Novak

All episodes →
  • #298: Joe Manchin, Former Governor and Senator, West Virginia - How to find common ground69 / 100
  • #297: Dave Ritterbush, CEO, Califia Farms - Build for what’s next
  • #296: Landon Donovan, US Soccer Legend - Separate who you are from what you do
  • #294: Bobby Long, Partner and Co-Founder, Piedmont Capital Partners - See the best in people
  • #293: David Lafitte - CEO, Tecovas - Serve others with radical hospitality
Explore the best B2B Leadership podcasts →
All How Leaders Lead with David Novak episodes →