[Greatest Hits] Vice President of Marketing and Digital Products at Ultimate Fighting Championship: Kristen Banks - Connecting, Acquiring, and Growing Audiences: Lessons for Fan-Centric Entertainment Brands

Episode notes

In this episode of How I Grew This, Mada Seghete is joined by Kristen Banks, Vice President of Marketing and Digital Products at Ultimate Fighting Championship. They dive into the exciting world of fan-centric entertainment brands and explore the various marketing strategies involved in building a loyal fanbase. Kristen offers valuable insights into how to

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