
Growth Marketing Camp · 2024-05-07 · 58 min
Have you ever wondered how to grow your business through the power of community? You’re in luck because today, we bring you Community Building 101 from a true powerhouse in building partnerships, community, and brand loyalty. We’re excited to welcome Daniel Cmejla, the VP of Community at Apollo , to Growth Marketing Camp . In this episode, we delve into the innovative growth strategies behind this successful brand and offer a treasure trove of advice for marketers aiming to leave a lasting impression and drive brand growth and user acquisition. We discuss: Community Building 101 (how & why of community marketing) The art of employee advocacy (and how to foster a culture of creativity and support within teams) Apollo’s LinkedIn strategy (& the unconventional yet effective marketing tactics that have led to impressive organic growth) The genius behind the Customer Advisory Boards (& the importance of building deep customer relationships) The episode is packed with creative marketing insights, personal anecdotes, and practical tips for all marketing professionals. Enjoy!