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Growth In Reverse: Newsletter & Email Growth

She made $500k with one launch. Here's how.

Growth In Reverse: Newsletter & Email Growth · 2026-05-28 · 54 min

Episode notes

Get Sam's FREE $500K Launch Breakdown >> growthinreverse.com/500k Get Instant Access to Chenell's Growth Vault >> growthinreverse.com/vault *** What does a $500,000 digital product launch actually look like behind the scenes? In this episode, we welcome back Sam Vander Wielen to the show. She's breaking down the exact strategy behind her recent 4-day launch that generated over $500,000 in revenue - with only about $24,000 in Meta ad spend. Sam walks us through the entire launch machine: how she generated 11,000 webinar registrations, why she treats Meta ads like a social media channel, the psychology behind her webinar structure, and the surprising role personalized VideoAsk responses played in boosting attendance and conversions.

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