5 Newsletter Growth Lessons From 2.5 Years of Publishing
Growth In Reverse: Newsletter & Email Growth · 2025-08-13 · 42 min
Episode notes
“If you spend 80% of your time making incredibly good content, you probably only have to spend 20% marketing it. " In this special episode, we’re bringing you Chenell’s conversation with Darrell Vesterfelt, VP of Growth at Mighty Networks , for a recent Creator Summit. In the chat, Chenell talks about why she started a newsletter - and why she chose a newsletter - way back in December 2022. Chenell and Darrell also dive into the art and science of growing a newsletter from scratch - from picking a topic you’ll never get bored of, to building relationships that fuel growth, to deciding when and how to monetize. If you’re looking for a behind-the-scenes look at how one of the most well-known newsletter growth strategists thinks about audience building, this episode is loaded with ideas you can apply immediately.
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