
Hosted by Pat Costello
Join Pat Costello, Co-Founder of Evolve MGA, as he brings the best of the best to the insurance industry. Want to get in touch? Follow Pat on Instagram @patbcostello or email him directly at patrick@evolvemga.com.
44 episodes · publishes fortnightly · latest 2022-12-19 · ~57 min/episode
Rank
#902
Substance
73.0
/ 100
Breakdown
Scored 2026-07
Updated monthly
General rank
#53 of 267
Across the index
#902 of 6183
Substance
Top 15%
outscores 85% of the index
Evolved Broker Podcast ranks #902 on The B2B Podcast Index with a substance score of 73.0 out of 100, scored across 1 recent episode. It scores highest on guest caliber and specificity & evidence. Zenkich is a genuine founder-practitioner who built the first company in this niche from scratch, secured a Lloyd's coverholder appointment, obtained a Bermuda Class 3A license, and assembled a proprietary loss-event database - all real operational credentials. Docked for being early-stage (14M Series A, still pre-product-expansion) and for occasionally sounding more like a sales pitch than an operator sharing hard-won lessons.
Averaged across 1 recently scored episode, with cited evidence.
The episode contains a handful of genuinely useful data points and non-obvious mechanics (FX mismatch risk on fiat-denominated limits, hot/warm/cold storage definitional ambiguity affecting underwriting, capacity vs. demand gap quantified) but is padded with crypto-101 explanations, vague forward-looking teasers ('announcements next year'), and a filler rapid-fire segment. Density is above average for B2B insurance podcasting but not exceptional.
“if you look at the size of this market, you know, call it roughly a trillion dollars plus or minus, you know, there's only a small percentage of that is available in capacity, like so less than 5 or 10 billion dollars of capacity”
“you could see a case where if you have a limit of say $50 million, yet there is a significant price movement of the underlying asset, even intraday, you may have insufficient limit”
The crypto-denominated premium/limit/claims idea is a genuinely non-obvious structural insight, and the critique of repurposed crime forms as 'technically incorrect or legally ambiguous' is a fresh practitioner angle. However, the bulk of the episode is standard first-mover narrative with vague future-product teasing and a completely non-committal FTX take that adds nothing.
“the way to solve that is to have insurance products that are crypto denominated”
“many of the policy forms that are being used are essentially repurposed crime forms where they've you know, try to, you know, modify language in a manner that can sort of address some of the crypto related risks. But they usually end up being, well we've seen cases where they are, let's say technically incorrect”
Zenkich is a genuine founder-practitioner who built the first company in this niche from scratch, secured a Lloyd's coverholder appointment, obtained a Bermuda Class 3A license, and assembled a proprietary loss-event database - all real operational credentials. Docked for being early-stage (14M Series A, still pre-product-expansion) and for occasionally sounding more like a sales pitch than an operator sharing hard-won lessons.
“we have a Class 3A license in Bermuda”
“we have been working on building a loss event database, over 1200 events right now”
Concrete figures appear throughout - sub-3% of custodied assets insured, $1T market vs. sub-$10B capacity, 2 - 3% rate-on-line, $5 - 10M typical startup limits, 1,200+ catalogued loss events - and real institutions (Coinbase, Gemini, Tesla, FTX) are named. Loses points because specific insured names are withheld, claimed product announcements are uniformly deferred to 'next year,' and the underwriting methodology detail stays high-level.
“less than 3% of digital assets held by custodians are insured”
“we have been working on building a loss event database, over 1200 events right now”
The host asks a few practical broker-facing follow-ups (the FX deep-dive, the underwriting application process) but largely accepts non-answers - particularly on FTX, where Raymond says almost nothing substantive and is never pressed. The rapid-fire restaurant-recommendation segment actively subtracts from substance, and there is no moment of genuine challenge or productive disagreement.
“Can you go a little bit deeper into the FX issues?”
“Is there a process that would make the underwriting go smoother? Like if I'm a broker, should I have a specific app that I get completed”
First period on the Index - history builds from here.
1 scored on substance · 44 tracked in total.
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