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#312 - Dad Gang Decoded: Building a Fatherhood Community One Hat at a Time With Bart Szaniewski
DTC POD · 2024-02-29 · 46 min
Episode notes
Bart is building at the intersection of commerce & community and promoting the message of fatherhood through fashion. With a twelve year stint optimizing brands and content, Bart now champions the Dad Gang, a movement that brings dads together under the banner of quality streetwear. We kick off with how he turned a small investment of $750 into a phenomenon that has sold 90,000 hats and counting and is consistently repped by some of the biggest celebrity and athlete dads. Bart breaks down the strategy behind investing strategically in organic content & paid social, which has led to a burgeoning community and movement for dads, by dads, in just a year and a half! Episode
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