Digital Shelf Insider · 2026-05-19 · 51 min
Welcome to Season 2, Episode 2 of the Digital Shelf Insider podcast by MetricsCart! This one's been a long time coming. Shreshta has been following Vanessa Hung's work since the podcast launched in late 2024, and this conversation was well worth the wait. Vanessa Hung is the CEO of Online Seller Solutions and one of the most sought-after voices in the Amazon space when it comes to the technical, behind-the-scenes catalog work that most sellers either avoid or don't even know exists. Have you even looked at your flat files lately? Do you know what Amazon's internal systems have been doing to your backend attributes? Do you realize that the listing you think you own might no longer be yours? Vanessa and our host, Shreshta Joy , get into all of it. Flat files and category listing reports hijacks, what they are, why they matter, and why most brands are intimidated by them for no good reason (especially now that AI makes the process so much easier). Whether you're managing 15 SKUs or 15,000, this conversation is going to change how you think about the foundation of your Amazon business.
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