Hosted by Jay Clouse
★5.0on Apple Podcasts · 50 recent reviews
The best creators experiment. Creator Science goes inside the strategies, systems, and decisions behind the world's most successful creator businesses. Practical, specific, and grounded in what's actually working today - not what used to.
366 episodes · publishes weekly · latest 2026-06-28 · ~47 min/episode
Rank
#5916
Substance
34.0
/ 100
Breakdown
Scored 2026-07
Updated monthly
Across the index
#5916 of 6181
Substance
Top 96%
outscores 4% of the index
Creator Science with Jay Clouse ranks #5916 on The B2B Podcast Index with a substance score of 34.0 out of 100, scored across 1 recent episode. It scores highest on specificity & evidence and guest caliber. A handful of real numbers are cited - Chad Carson's revenue jump from ~$200K to ~$900K, The Lab's $1.5M+ lifetime revenue, 300+ students, and a $999 price - but all are deployed as sales proof rather than analytical insight, and all sourcing is anecdotal and unverifiable.
Averaged across 1 recently scored episode, with cited evidence.
This episode is almost entirely a sales monologue for a paid course cohort. The only fragments approaching instructional value are a brief platform recommendation and a single case study, both deployed as marketing proof points rather than genuine teaching. A B2B operator learns essentially nothing actionable.
“nine times out of 10 I land on Circle as what I recommend”
“it has been a bananas month and I'm a week behind on the podcast, but I wanted to come in here and share a quick episode to tell you what we're doing”
No original frameworks, counterintuitive arguments, or fresh thinking appear anywhere in the episode. The entire runtime is standard course-launch sales copy with generic urgency tactics.
“Timing is never amazing. And if you're committed to a membership, this is the best time to get started because everything compounds.”
“I think it's an absolute no-brainer if you have the space in July.”
This is a solo promotional monologue by the host, a creator-economy educator. No guests appear. The host has some practitioner credibility running his own membership but operates in the consumer creator space, not B2B, and delivers nothing here beyond self-promotion.
“I think I'm uniquely good at this. I think I'm really, really good at this.”
“I think it's going to be the best live course I've ever done.”
A handful of real numbers are cited - Chad Carson's revenue jump from ~$200K to ~$900K, The Lab's $1.5M+ lifetime revenue, 300+ students, and a $999 price - but all are deployed as sales proof rather than analytical insight, and all sourcing is anecdotal and unverifiable.
“He started with a course business that was about $200,000 per year”
“last year that membership did almost $900,000 in revenue. So that's a $700,000 incremental gain”
The episode is a solo sales monologue from start to finish with no interviewer, no questions, no follow-ups, and no dialogue of any kind. There is no conversational craft to evaluate.
“Go to belovedmembership.com. We'd love to have you. Hope to see you on the other side.”
First period on the Index - history builds from here.
1 scored on substance · 60 tracked in total.
I really enjoy this podcast because Jay has excellent and engaging conversations with online creators. He asks interesting questions and conversations are insightful. I also enjoy listening to the behind the scenes episodes.
- Kelly5432
I have been in the podcast biz for literal decades, and Jay’s is one of the few thought-leadership shows I’ve developed a habit of listening to every week. He’s a natural on the mic, eschews podcast host performativeness, and brings realness to his solo episodes and interviews alike. An absolute must-follow for anyone working in the business of creation.
- Courtney Reimer ⚡Sounds Great
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