From Content Marketing to Collaborations: Strategies for Building a Robust Sales Pipeline

Episode notes

In this episode of Creative Friction, Madeline and Jeff discuss the struggles that many agencies are facing in terms of generating new customers and the slow process of closing deals. They attribute this to the current economic climate and clients' hesitation to spend money on marketing. They also highlight the challenges faced by tech-related agencies and offer suggestions on how to stand out and differentiate yourself in the market. Listen in as we speak about: How to build a strong sales pipeline The benefits of specialization Effective outreach through research studies Why you need a marketing plan And much, much, more!

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