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Create Online Business Success!

Episode 92 - Relational Networking That Grows Your Business Without Feeling Salesy

Create Online Business Success! · 2026-02-19 · 33 min

Episode notes

Send Tracy a Text Message! :) Networking gets a bad reputation for a reason. Most entrepreneurs are taught a transactional approach that focuses on pitching, collecting contacts, and chasing quick wins. This episode is all about the difference between transactional networking and relational networking, and why and how relational networking creates long-term visibility, referrals, collaborations, and client opportunities without feeling salesy or forced. In this episode, you will discover: • The key differences between transactional networking and relational networking • How relational networking builds momentum and authority over time • Simple ways to turn one connection into many opportunities If networking has ever felt awkward, unproductive, or draining, this episode will completely shift how you approach it and help you build real relationships that move your business forward. Mentioned in this episode: Grab my free video and guide to effortlessly follow up with new friends after a networking event with human, authentic DM conversations: Looking for outstanding rooms to network in?

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