Closing the Deal with Fexingo · 2026-08-16 · 6 min
In this episode of Closing the Deal with Fexingo, Lucas and Luna dissect a surprising sales tactic: asking for a price cut to uncover what the buyer actually values. Through the story of a software rep who turned a discount request into a discovery tool, they explore why 'cheaper' is often a mask for other needs, how to reframe the conversation around value, and when a smaller deal can lead to a bigger one. Learn the exact questions to ask when a prospect pressures you on price, why anchoring matters, and how to turn a budget constraint into a strategic advantage. This episode is packed with actionable insights for any sales professional looking to close more effectively. #Sales #Negotiation #Business #FexingoBusiness #BusinessPodcast #PriceNegotiation #ValueSelling #SalesTactics #Budgeting #B2BSales #SalesStrategy #ObjectionHandling #ClientRelationships #DealMaking #RevenueGrowth #SalesTips #WinningDeals #AskForMore Keep every episode free: buymeacoffee.com/fexingo
Other episodes covering the same guests and topics, from across The B2B Podcast Index.
How to Handle a Prospect Who Asks for a DiscountSales Leadership with Fexingo · on sales discount strategy78 / 100
5. Value Pricing and Value Selling at Philips Healthcare with Daniel Cho The SweetSpot by PricingWorks · on Value-based selling72 / 100
What I Wish I'd Known About Sales with Fred CopestakeB2B Sales Playbook · on Value-based selling58 / 100
The Disciplined Seller: Mastering B2B Sales FundamentalsThe B2B Revenue Executive Experience · on Value-based selling
Ep. 155 - You’re Probably Doing Discovery Wrong - And It’s Costing You DealsSaaS Backwards · on Value-based selling
The Art of the Silent Close88 / 100How to Close Without Asking for the SaleHow Price Anchoring Wins Complex B2B DealsHow Asking for the Second Signature Wins DealsHow The Final Email Wins Enterprise Deals