Chat CFO · 2025-01-09 · 53 min
What a fantastic episode this was! Dan Sherfield, former Head of Finance for Psycle and current CFO of Grind | Certified B Corp, takes us behind the scenes of his nine-year journey transforming a local café chain into an e-commerce sensation. Through many ups and downs, including navigating the pandemic, Dan led Grind’s shift to e-commerce with agility and vision - proving that in today’s world, adaptability isn’t optional. For aspiring CFOs, he stresses the importance of knowing your business inside and out, so you can make smart decisions that drive sustainable growth. But it's not all about the numbers. Dan also prioritises work-life balance ️, setting boundaries to stay healthy and energised. He models leadership that doesn’t sacrifice personal well-being for professional success. Plus, his commitment to sustainability , with Grind’s B Corp certification, shows that growth and doing good can go hand in hand. How do you keep your focus sharp in a fast-paced world? From rolling to-do lists and exploring AI’s potential , to building trust and inspiring teams to rally behind a shared vision. A big thank you to Dan for detailing this unique experience with us!
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