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Index/Ops/Business of Tech: Daily 10-Minute IT Services Insights
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MSP Risk: Continuing to Sell Predictable Execution as AI Removes Price Floor

Business of Tech: Daily 10-Minute IT Services Insights · 2026-06-30 · 14 min

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Episode notes

The dominant structural shift underlined in this episode is the removal of the pricing floor for undifferentiated, repeatable IT work due to agentic AI adoption, especially in IT services and MSP operations. As described by Dave Sobel, this shift is not about wholesale job elimination but about AI absorbing routine, predictable execution, leaving human operators responsible for judgment and oversight. This change is illustrated by organizations such as OpenAI, where 97.9% of employees use AI agents, and by sector-wide hiring data tracked by SignalFire, revealing that software engineers - previously considered vulnerable - remain the largest share of new hires. The most consequential development is the clear division between executional work and judgment-based roles. Data from SignalFire shows that software engineers make up 55% of new tech hires, contrary to predictions of their displacement by AI. Similarly, ISC2's Cybersecurity Workforce Survey, reported by Dark Reading, finds entry-level cybersecurity roles are evolving rather than disappearing, with AI taking over routine triage and increasing demand for higher-level judgment skills.

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