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Index/Finance/BUILDERS
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The market nobody wanted | Alex Jekowsky

BUILDERS · 2026-08-20 · 24 min

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Episode notes

Cents builds software, payments, and hardware for the laundry industry, serving laundromat operators and other commercial laundry businesses. The company is the only venture-backed company operating at scale in a market that most technology companies had overlooked, and has reached approximately one in six U.S. laundromats. In a recent episode of BUILDERS, we sat down with Alexander Jekowsky , CEO & Co-Founder of Cents , to learn how the company grew to serve roughly one in six U.S. laundromats by building technology for operators that most software companies had written off.

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