Build Your Tribe · 2026-06-15 · 20 min
In today's episode, Brock Johnson walks through a step-by-step system for creating Instagram Reels using Claude - from ideation all the way through editing and scheduling. The workflow is built around two tools working together: Claude Cowork for research and editing tasks, and browser-based Claude for scripting. By the end, the goal is a repeatable content production system, not just a one-time process. Brock covers each phase of the workflow in detail: using Claude Cowork to monitor a saved Instagram folder and pipe links into a Poppy AI board for ideation, scripting with Claude, filming, editing with Claude Cowork and Remotion, and finally adding captions and scheduling the post. Whether you're a solo creator or a business owner looking to systematize your content, this episode breaks down exactly how to set it up. Watch On YouTube For More Info on the Upcoming Live Event DM “Dallas” on Instagram @brockjohnson Check out InstaClubHub!! For just $7!
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