Better Events

The episode contains a handful of genuinely useful tactical frameworks (time-based vs. task-based roles, the colour-coded profitability review, soft holds) buried under substantial padding, personal anecdotes, and obvious advice like 'trust your gut' and 'ask about dates.' Insight-per-minute is low, with long stretches of throat-clearing and memoir.

“my biggest piece of advice for when to say yes to an event or a new client or a new opportunity is you got to trust your gut”

“Is this a time based role or a task based role? And the time based meaning, is it going to be something where you're expecting quick replies from 9am to 4pm Eastern”

The advice is almost entirely recycled freelancer common sense - get a deposit, ask about scope, trust your gut, protect your calendar. The time-based vs. task-based framing and the annual colour-coded profitability audit are minor contributions, but nothing here challenges conventional thinking or offers a first-principles reframe.

“my biggest piece of advice for when to say yes to an event or a new client or a new opportunity is you got to trust your gut”

“I do these things called soft holds. I didn't make it up. It's, I'd say, pretty standard in the industry”

Logan is a genuine practitioner - a working solo event producer and show caller with real on-the-ground experience - but this is a small solopreneur sharing personal habits, not a scaled operator or recognised industry authority with systematic or large-scale evidence to draw on.

“I am one person... I am the one doing all the work. So if I say yes to an event that takes place over, let's say September 10th through 15th, I can't say yes to another event”

“I like show calling a lot. I like production. I really love my sporting events.”

There are several concrete specifics - a 23-show-day virtual event cautionary tale, day-rate negotiation moving from $500 to $650, overtime tiers (10 hrs standard, 10-12 overtime, 12+ double time), net-45 payment terms, and a 50/50 deposit structure - but all evidence is anecdotal and self-referential with no named clients, external data, or industry benchmarks.

“they're like, okay, so yeah, our event's going to be may, uh, second to ninth, May 12th through 17th, May 19th through 26th... 23 show days over the course of the month of May”

“I usually do overtimes, 10 to 12 hours and then double time two times your hourly rate for anything that's 12 and over”

This is an unstructured solo monologue with no interviewer, no follow-up questions, and no productive tension of any kind; the host frequently self-interrupts, circles back on already-made points, and spends considerable time on self-promotional content and personal asides rather than driving the topic forward.

“I will admit I probably have not been doing a good job about posting about it on social media. Uh, but as of right now, I am one person and I'm giving myself grace”

“I mean, anyone can write into me. I'm sure there's. Some of the pro teams do pay overtime at times, but I think I only had one experience once”