Behind the Numbers: an EMARKETER Podcast · 2026-06-30 · 37 min
On today's podcast episode, we discuss the scale of the World Cup, how many people in the US will engage with the event, whether the World Cup will spark a surge in sports tourism among Americans, and the best ways for brands to capture fans' attention during the tournament (and other major events). Join Senior Director of Podcasts and host Marcus Johnson, Senior Director of Forecasting Oscar Orozco, and Senior Forecasting Analyst Drew Spink. Listen wherever you get your podcasts, or watch on YouTube or Spotify. Get more insights like these with our free, industry-leading newsletters covering advertising, marketing, and commerce. Sign up at emarketer.com/newslettersFollow us on Instagram at: sponsorship opportunities contact us: advertising@emarketer.comFor more information visit: questions or just want to say hi? Drop us a line at podcast@emarketer.com For a transcript of this episode click here: 2026 EMARKETER Rokt is the global leader in ecommerce, unlocking real-time relevance in the Transaction Moment. Rokt's AI Brain and Ecommerce Network help the world’s leading companies deliver more relevant customer experiences and unlock incremental value from every transaction.
Cannes Miniseries Podcast: Albertsons Media Collective Unpacks the Mysteries of iROAS66 / 100
The Prime Day 2026 Shift: From Treasure Hunt to Savings Strategy | Reimagining RetailWhy Advertisers Are Buying Moments, Not Media | Behind the Numbers
Kroger Precision Marketing Discusses How Marketers Are Rethinking Brand Growth StrategiesNike Says Knicks Always Dreamed, Stella Artois Says "Work From the Bar", and More | Reimagining Retail