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Index/Marketing/Behind the Numbers: an EMARKETER Podcast
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The Prime Day 2026 Shift: From Treasure Hunt to Savings Strategy | Reimagining Retail

Behind the Numbers: an EMARKETER Podcast · 2026-07-01 · 19 min

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Episode notes

On today’s podcast, we discuss what surprised us most about this year’s Prime Day, how shoppers are approaching the mega-event differently, how Amazon is using technology to make shopping easier - or more complicated - and the biggest lesson for its competitors. Tune in to hear a discussion featuring Vice President of Content and host Suzy Davidkhanian and Principal Analysts Sky Canaves and Zak Stambor. Reports:

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