Awkward Silences · 2025-05-15 · 44 min
Welcome to Summer Throwbacks, where we revisit some of Awkward Silences' most memorable episodes. This week features a conversation with Erika Hall on the misuses of surveys. They're overused, often shoddily designed, and can get in the way of a better approach for the question (which might include not doing research at all). This topic has only grown in importance as development and decision cycles shorten, putting pressure on researchers to get insights to stakeholders faster. Erika also recently updated her landmark book, Just Enough Research , to take into account these and other changes in the UX landscape. Research Survey Resources A Complete Guide to Survey Research Creating Surveys to Identify User Problems Use This Checklist for Better Survey Design
Other episodes covering the same guests and topics, from across The B2B Podcast Index.
April Dunford’s 1 Killer Question to Expose Weak AI Product Positioning [Repeat]LaunchPod · on Product Management94 / 100
Why your research needs a “thinking cave” with Sarah KlingThe Curiosity Current: A Market Research Podcast · on research89 / 100
95. Puzzle Setting, Not Goal SettingThe Operations Room: A Podcast for COO’s · on Product Management88 / 100
Reclaim Your Brand Voice and Rise Above the AI Slop with Chris SilvestriHow I Grew This: Real Stories of Digital Growth · on UX design82 / 100
Clarity is the Real Key to Transformation 🐦🔥 with Charlo Allizard Leverage · on Product Management76 / 100
Founder Journey ft. Wayne PommenFounder Journey · on Product Management75 / 100
#192 - Slowing Things Down to Speed Up Research with Jared Forney of Okta90 / 100
#191 - Throwback: UX Lessons from a Decade Researching AI with Jess Holbrook of Microsoft81 / 100
#190 - How to Navigate the Constant Change in UX Research with Learners CEO Alec Levin70 / 100
#189 - Throwback: Quantifying Research Impact with Ruby Pryor of Rex68 / 100
#184 - Use Context For More Influence with Kristen DeLap of Econify85 / 100