
#138 - Designers as Change Agents with Maria Giudice
Awkward Silences · 2023-10-18 · 43 min
Episode notes
“I realized that design is about helping people make sense of the world. And I looked at the world differently then… treating everything like a design problem that's solvable [...] [Design leaders today] don't use the power that we have to engage people, to activate people, to help them believe in something bigger than themselves.” Maria Guidice, author of Changemakers: How Leaders Can Design Change in an Insanely Complex World, joins Erin May and Carol Guest in this episode of Awkward Silences. Together, they examine the qualities of effective change agents and discuss how designers, researchers, and passionate folks can hone and apply these qualities to drive change within their organization. Throughout the episode, Maria draws on her experience leading global teams at Facebook and Autodesk and a decade of research into the interconnectedness of leadership, design, and change to offer practical advice on how to approach change through a designer mindset. In this episode, Maria, Erin and Carol cover: What is a “changemaker”? The qualities of effective leaders and change agents. How designers can employ their skills to drive change at scale. Treating design as a mindset.
More from Awkward Silences
All episodes →- #191 - Throwback: UX Lessons from a Decade Researching AI with Jess Holbrook of Microsoft81 / 100
- #190 - How to Navigate the Constant Change in UX Research with Learners CEO Alec Levin70 / 100
- #189 - Throwback: Quantifying Research Impact with Ruby Pryor of Rex68 / 100
- #188 - Why AI Can't Replace Qualitative Research with Sam Ladner of Workday
- #187 - Throwback: Harnessing AI For Better Insights with George Whitfield of MIT and Google