From the Financial Crisis to a Real Estate Empire with Greg Friedman, Founder & CEO of Peachtree Group

Episode notes

Greg Friedman is the Founder and CEO of Peachtree Group, a real-estate investment firm focused on acquisitions, development, and lending across commercial real estate with a strong hospitality footprint. Since launching Peachtree in 2007, Greg has overseen more than $11 billion in real-estate investments and built one of the country’s most active private-credit and loan-acquisition platforms. He has been a 3i Member since 2024. Listen to the episode to hear: How Greg launched Peachtree on the eve of the 2008 financial crisis and turned it into an advantage The firm’s philosophy of identifying “mispriced risk” and moving faster than banks Peachtree’s expansion into film financing, tax-credit strategies, and other adjacent ventures Learn more about 3i Members at 3imembers.com and

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