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Net revenue retention

A guide to the best B2B podcast coverage of Net revenue retention - the shows and 19 episodes that go deepest, ranked by substance, not downloads.

Net revenue retention - the metric that shows how much revenue you're generating from existing customers - has become critical for B2B companies seeking sustainable growth. Episodes covering this topic explore how companies like HubSpot structure customer interactions beyond the initial sale, how AI-powered health scoring and recommendation engines identify upsell opportunities, and why retention-focused metrics matter to private equity investors evaluating your business. From churn retrospectives to compensation structures that align teams with customer expansion, these conversations address the operational details behind the shift where over half of new revenue now comes from existing customers.

Best shows on Net revenue retention

Best episodes on Net revenue retention

  1. How Private Equity CMOs Build Revenue That Increases Enterprise Value

    Demand Revenue · 2026-07-03

    84 / 100

    So lifetime value to customer acquisition cost is one metric win loss ratio on the front end, gross revenue retention of the customers you have, how many do you keep? And net revenue retention that adds, you know, with the add ons.

  2. How B2B Marketers Use Customer Marketing for Expansion

    B2B Marketing with Fexingo · 2026-07-02

    83 / 100

    According to a recent study by Gainsight, companies with a dedicated customer marketing function see net revenue retention rates that are 10 to 20 percentage points higher than those without.

  3. How HubSpot Used the Flywheel to Replace the Funnel

    Product Marketing with Fexingo · 2026-07-02

    82 / 100

    HubSpot's net revenue retention went from around 95 percent to over 100 percent within two years of the flywheel rollout.

  4. Why B2B Brands Are Using AI for Customer Health Scoring

    The Growth Operator with Fexingo · 2026-07-01

    77 / 100

    curious about: how do you measure the ROI of a customer health scoring system? Is it just churn reduction, or are there other metrics? Lucas: Churn reduction is the big one, but you can also look at net revenue retention.

  5. From CRO to CEO: Nick Turner on scaling Dreamdata and building trustworthy AI

    The SaaS Revolution Show · 2026-01-12

    77 / 100

    Um, everyone talks about net revenue retention.

  6. Ep. 192 - Why SaaS Growth Now Starts After the Sale

    SaaS Backwards · 2026-03-27

    76 / 100

    What's your net revenue retention, right?

  7. EP63: Overcoming growth stalls

    In Demand · 2026-05-05

    73 / 100

    Are we keeping customers longer than 12 months? And if so, what percentage of them from the moment that we acquired them out of that cohort, do we still have solid net revenue retention at the 12 month mark?

  8. What Private Equity Firms Really Want From CMOs - Part 1

    Demand Revenue · 2026-06-19

    72 / 100

    Are there any other metrics, you know, things like gross revenue retention, net revenue retention, LTV to cac, others that PE firms are looking at or be or boards are beginning to look at more when they think about the multifaceted jobs of that marketing is doing.

  9. The $14M Secret to Building a Business That Can Run Without You with Richard Stroupe

    The Exit · 2026-06-29

    71 / 100

    Um, unit economics, gross margin, net revenue retention.

  10. Why the Person Running Your Comp Plan Should Be the One Closest to the Pipeline

    Go To Masters Show · 2026-06-06

    69 / 100
  11. This Is How He Turned Agency Ownership Into a Video Game

    Private Equity Data Guy · 2026-04-23

    67 / 100

    How much of the clients are they kind of retaining and growing? So, you know, net revenue retention is a, is a metric that we look at, uh, pretty closely.

  12. Why 52% of New Revenue Now Comes From Existing Customers | Ben O Mathuin

    Revenue Insights Podcast · 2025-10-09

    67 / 100

    And compensation plans are built specifically around uh, net revenue retention and ultimately they're kind of incentivized to retain but also hefty true ups for expansion.

  13. Cara Benecke: The Future of Customer Success Management in the Age of AI

    Customer Success: With Fahim Waaler · 2025-06-03

    64 / 100

    So I think if you really want to be successful as a customer success team, you need to find a time to be able to have an impact also on those big numbers like, like revenue, net revenue retention, et cetera.

  14. How B2B Marketers Use AI-Powered Recommendation Engines for Upsells

    B2B Marketing with Fexingo · 2026-06-24

    62 / 100

    But the real money, especially in SaaS, is in net revenue retention - getting existing accounts to buy more.

  15. Are These Invisible Business Obstacles Killing Your Growth? (CEO Guide to Eliminating Friction)

    The CEO Guide To Market Friction · 2026-04-18

    60 / 100

    There's never been any data analysis that tracks like lifetime value, net revenue retention, all the key metrics that drive a company's valuation.

  16. How to Conduct Effective Churn Retrospectives

    The Customer Success Pro Podcast · 2026-06-24

    59 / 100

    And that same metric that they're all looking at is net revenue retention.

  17. What Makes a Founder Investable in 2025

    The SaaS Revolution Show · 2024-11-21

  18. How B2B Marketers Use Expansion Revenue After the First Deal

    B2B Marketing with Fexingo · 2026-07-09

  19. How B2B Marketers Use Net Revenue Retention to Predict Growth

    B2B Marketing with Fexingo · 2026-07-08