Your Brand Amplified · 2026-07-24 · 53 min
Position Your Nonfiction Book for Bestseller Success with Wiebke Tasch Anika sat down with Wiebke Tasch to explore a hard truth in the publishing world: most nonfiction books fail not because the writing is bad, but because the positioning was wrong before the first word was ever written. Wiebke shares her journey from feeling stuck in a German PR agency to accidentally writing an Amazon bestseller about heartbreak, and how that success led her to found Digital Authors. The conversation reveals why a book is not just a vanity project, how data should dictate your book's direction, and why the "AI hype train" might be the worst thing to happen to your legacy.
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