66 | How Woman Owned Wallet Becomes A Media Company For Women-Owned Business Growth

Hey friends, welcome to Woman Owned Wallet, the podcast. I'm your host, Amanda Dare, a serial entrepreneur who has already made all of the money mistakes, so you don't have to. Now I'm working on my money mindset, expanding my companies, and having open conversations with women around a subject that shouldn't be so taboo: money. My company, Woman Owned Wallet, and I are determined to help you foster a more positive relationship with your wallet and help you create a life that makes you say, wow.

Hey money makers, welcome back to another episode of Woman Owned Wallet the podcast. Ya girl Amanda Dare here, ready to get into all things that have been happening so far in Q1 of 2026. Can't wait to explain what's been going on, because I've been busy. But also like more, I guess, relaxed at the same time.

Like I don't feel as busy as I used to, but it's because we closed our storefront. So it's just a little bit different shift of like how do you operate in this world when you've had storefronts for 15 years. And um I'm gonna tell you how I've been doing it. So all right, let's get into it.

So to me, this is kind of like the vision for you know what wow really is. And um, like we said, we know no longer have a physical storefront, but we do have a bunch of things going on. Okay, so we used to think like a retail company that happened to have some like media stuff going on to help sell the products. And um, don't get me wrong, we still are that.

Like I said, we still have WoW originals, but instead of starting with the retail and ending with the media, we really are more of a media company helping connect community investors to woman-owned businesses and the visibility between those two things, as well as the connection that people have to local businesses, is something that um we really are leaning into so much more. So, our goal is to show you all uh woman-owned businesses and to help you meet your neighbors that own the local woman-owned businesses and beyond.

Um, but mostly I'm kind of focused in the Midwest kind of area. So we're really thinking of ourselves differently than we had before. And I've been wanting to kind of lean fully into this for quite a while, but until we did close the storefront, it didn't really feel like I had the um mental capacity to make a transition. And that bit closing the storefront was a big, big transition.

So I kind of really stopped asking, like, how does WoW fit into a space? And I really started asking like how WoW expands into a world. And what I mean by that is like the wow world. It's I felt like it was um important to have every part of the experience of being in uh in the WoW brand or community or whatever in the wow world, from the conversations that are had to the smells, to the taste, to the touch, like everything, every part of your senses can be locked into feeling safe and feeling seen.

And that's what I mean by safe, is like feeling seen without being judged. And that's something that I just, you know, struggled with a lot. And I still do sometimes, you know, it definitely creeps in. Um, but I think it's something that as we move away from um needing as much, you know, from like thousands of years ago when we were just trying to fight off, you know, animals or whatever.

And as we like we become more emotionally intelligent and we c become more connected through information, I think it's really important to um help people with the understanding of of love and of trust being shown through feeling seen and heard. It it's important to be witnessed as a person to feel like you have any kind of um attachment to this world. And that's what I mean when I say safe, you know, and like your your body and your mind can relax because you do um you are allowed to fully show up as yourself without that judgment.

And that's that's personally a main goal of mine. I've always been um trying to show up as myself and every day it changes, you know, like I'm always growing and learning and changing. But it's definitely been um something that the more in tune with myself I am, the safer I feel in my own body, the safer I feel with people around me, the more um I've said this a couple of times, maybe on other podcasts, but I've been realizing that the word selfish has like rings in my ears, like from just growing up and being a woman.

The amount of time someone tells you because you're caring for yourself that you're selfish is just exhausting. So I've been trying to think of it like I really love word, you know, play and I love reframing things because it helps my brain to unlearn things that aren't helpful to my growth and development. So I've been saying instead that I want to be on the inside, and I want this for every person. I think this is this would benefit us all to be self-most, not self-ish, fuck-ish.

We're not doing anything halfway. Like, and I know it just, you know, it means focusing on self-whatever. I took ish and I was like, ugh, I don't want to be ish anything. I want to be fully in.

So I'm gonna be self-most on the inside. And what I mean by that is that I can show up for myself, I can trust myself, I can see myself, I hear myself, I can validate myself. And through that, I really am caring for the inner, um, the inner world of Amanda Dare. And Amanda, Amanda, Auntie Amanda, like all the little things, you know, I'm caring for myself most.

I think that is incredibly important for us to adopt and to feel comfortable doing. And I still struggle with it a lot because it does feel like, you know, the something negative somehow, even though it's only positive. It only helps me to be able to show up outside of myself on the exterior of myself. I show up as selfless.

So it's not me less, it's showing up more for the community, for everyone in a way that still honors myself because inside I have confidence, I'm not comparing, I'm I'm very, you know, comfortable because I've tended to my needs that truly only I know what they are. And if I can identify them and feel good experiencing them, then on the outside, when I'm with the community, I can be selfless. So I don't have to have credit or I don't have to do anything that makes me feel like I'm competing.

That's what I mean by selfless on the outside. But what I can do is come to, you know, the circle, come to the community with any gifts that I have and with any skills that I've developed, with anything that I can add into the center. And when I talk about anything that's kind of, you know, taking down hierarchy, which is a patriarchal structure, and really implementing matriarchy, which is a circular structure, the circle surrounds in matriarchy the future. The future is usually made up of children, is usually made up of our most vulnerable in our our herd, our community.

And matriarchal, you know, systems really value the input of every single person that's a part of them. So going from patriarchy, which is, you know, more of a pyramid, to matriarchy, which is more of a circle, it just feels natural to me that if every person could feel self-most within themselves and then could be selfless with how they share that skill, that goal, that um that energy, that contribution to community, that we could all feel more connected, more appreciated for our gifts and for our contribution.

And we would all feel that we had power solo and power together. And I feel like that could change the way that we really interact with um ourselves and with the world. So that's why I say it like that. And so I really feel that's important and I hope to continue beyond that journey of like taking care of myself without, without guilt, without um somebody's sound of ish, selfish that you're so self- Okay.

I need to be in order to be selfless at the same time. And I know we've heard that a lot of ways, you know, like you can't pour from an empty cup or whatever. But at the same time, I think we're not taking it far enough as like this matriarchal structure, that circle, you know, you see everybody eye to eye. There's no like person above you or below you, but you you see each other eye to eye, and in between you is the future, is what you can contribute to the big pot that helps everybody out.

And I just I appreciate community from that perspective. So, what does that look like now? Like what does the WoW world, you know, look like now? And how do we integrate this idea of what I mean by the WoW world with that matriarchal focus into every part of it?

So the WoW World is, of course, our podcast. We love the podcast. We love to be a professional yapper, obsessed with that. We have Woman Owned Wallet, the show.

Now that's our YouTube show. We do have 10 episodes filmed. We have found kind of a bottleneck in editing. So I'm working on building a team of editors so that it doesn't feel like it's too much stress on one person.

So um I have a few episodes being edited kind of at the same time, and they'll come out um at minimum monthly. We're looking at bi-weekly. Um, eventually, the goal is to get it weekly. But right now we have a lot of backlog of filming.

So I just want to make sure we can get on a consistent schedule. Really excited about that. We also have Woman-owned wallet, the tour. Now, this is the map that we created actually before the storefront, before everything in 2019.

There was less than 30 woman-owned businesses on it in the New Lou district of Louisville, Kentucky. And now there's 54. I just redid the map. I sent it off to the printers this week.

There's 54 woman-owned businesses in Newload, and I'm just so beyond excited. Um, I do have an office in Story, so I'm still part of the New Lou neighborhood, uh, just in a different way, more in a co-working space than having a physical storefront. We also have Woman-owned Wallet The Directory. Now, this is something that I felt like I hadn't fully been able to give enough attention to in the past years, but it is one of the most beneficial things for the WoW world.

It basically introduces us all to each other. You basically come on, it's 48 a year. It's one of the only things that I have, you know, like a price point around right now, um, or something to sell, you know, but I have the woman-owned wallet directory. I have been studying SEO for search engine optimization, just in case you're not familiar.

I've been studying that really deeply, and I've been able to get woman-owned wallet not only across multiple pages of Google for Woman-owned wallet, but been able to get Woman-owned wallet, the directory, to be the number one ranked woman's um women's business directory. Now, what I think is really cool about that is obviously my goal is to m put women on the map and is to show off woman-owned businesses so that you know your neighborhood, you know your community through the women that are running it, because women put 90% of our income back into the local community.

So if we support a woman-owned business, we know the decision maker is a woman, and there's a higher chance that that money will be back in our community faster. So it does benefit everyone. I think that's really important to show off their stories in a deeper way, in a fun way, in a exciting way to get to meet the person behind the brand and the brand as well. So I'm excited to have that directory continue to grow every single day.

Um, we get signups for it all the time. So I'm really on a mission to make that like our biggest um our we could also be like the biggest woman-owned directory. So, and it's across the country already. I do think if you're interested in it, in it, that you should definitely have a website.

The website um is how we can also benefit your website is that the SEO we have baked into your listing actually is a really strong backlink to your website, which moves your own website up the ranks in Google. So that's something to consider. But also the women that have basically said, yes, I am a community investor. I'm gonna put $48 a year into being a part of this directory, which I know benefits myself, but also benefits the entire community to be together in one space where we can all be hiring each other, putting money to others' wallets, all the good things, and just like sharing those stories and learning from each other as well, of course.

That I feel like if those women are willing to invest and be that community investor, my only goal is to make sure that they get featured across all of the platforms, all of the media options that we have. I'm gonna try to make sure that the focus um is on those people that are um ready to, you know, be on the directory. So it's easy for you to find them. It's easy for them um to get in front of all of y'all, and it's easy for us to put money in the wallets of each other.

So I'm excited about that so, so much. A bunch of them have been on these 10 episodes of Woman Owned Wall at the show. And um we have some of them that have been on the podcast coming up as well and um featured at our events just across everything that I and honestly, the majority of it is just being me being in rooms and knowing who to connect you to who, when has been something that I um never charge for. And I'm just I just find that matchmaking situations is like one of my favorite things to do.

So I'm like, oh, you need this kind of person, and what are you looking for from that? I almost do some like negotiation up front for all the women-owned businesses um and opportunities. So it's kind of an interesting thing, is like um, you know, I talk about you behind your back, but it's in a really good way. Um and then, of course, we have our events.

I'm gonna tell you about a whole new event we have coming up. I'm so excited for it. Um, and then we have Penny the Piggy Bank. The universe of Penny is gonna continue to grow and really help um parents have language uh to talk to their kiddos, or guardians have language.

Um, aunties like myself have language to talk to kiddos about the um powerful money mindset that we can have, but in a really playful way. And also, like, I just wanted to like mother inner children is kind of the way I'm seeing it. So anything that I can produce that lowers the, lowers your walls, lowers your de-escalates like a situation to where you feel like you can actually hear something for the first time, that is the mothering I'm gonna do. I'm gonna mother your inner child so that you can learn about adulthood and some harder things, but from a place of playfulness.

And I feel like that playfulness will benefit us all uh longer term because we're actually gonna be able to hear some of the things that we need to hear or discuss some things we need to discuss. So I'm excited about that. Now, like I said, I want to get into like a little bit of Woman Owned Wall at the show, but it's just really not um it just really shifted from what I was trying to create it before. So I definitely feel like I want you to know that as you get into watching the YouTube show, that it is.

It's like creative chaos. It's like what's really going on. It's a little bit of community, not a little bit, it's a it's kind of a combination of economic development and community engagement. Honestly, I really feel like that's the job I actually hold is are those two things combined is community engagement and economic development at the same time.

So the show, you get to watch, I guess me being the guide of that and watch how it happens in real life. Um, so I feel like, again, some of them are gonna really resonate with you, and maybe other ones aren't. Um, but just kind of watching through it, or even, I mean, at this point, playing it in the background so that we can get to a place of uh monetization would be really helpful. So do what you can do.

Um, but it definitely feels like we're we're close to that place where we can get um YouTube and Google to be paying for um me to go around and show off these woman-owned businesses more than me having to charge um women-owned businesses for that visibility. So I'm really excited to get it monetized and um a subscribe on there, um a comment, a like, everything helps. Um, but we really need watch hours right now. We're close to a thousand subscribers on there, which I'm really excited about.

And we are gonna do a big giveaway from WoW gals and pals that have contributed um different items for a big giveaway. So as soon as we hit a thousand subscribers, we're gonna be doing that giveaway. So I'll probably post about on our social media if you want to check out our Instagram. It's just woman-owned wallet on there as well.

Hey moneymaker, you know how Angie had her list. Angie's list was filled with amazing businesses that you could trust. Well, we've got ours, and it's all woman-owned. Introducing the WOW Directory on womanownedwallet.

com, a national listing of woman-owned businesses from coast to coast. Whether you're a service provider, a product queen, creative entrepreneur, or coach, this is where you get found. And if you're a shopper, this is where you go to find your next new favorite business. So the more we use it, the more we keep our money circling in the hands of women.

So if you believe in voting with your dollars and building a future where women thrive, get listed, get shopping, and let's grow this thing together. Head to womanownedwallet.com and click the directory to join or explore because it's a great day to shop and be woman-owned. Hi, this is Genevieve Jacobs, and I was curious what event you're doing next that will be a tour in Hulu.

Today is a wonderful day for women-owned businesses around the world. I think what's really important though is what I was trying to do before was to create a really tight core-knit team, like core team. Tight knit core team is what I was trying to say. And not that that's not a good thing.

It is a great thing, but from where I am financially trying to recover from closing a storefront, and then from before that, closing an event space, um, I have a lot of financial recovery I need to do. So I've been lowering a lot of my expenses to be able to make sure that I can invest in the editing, I can invest in the filming, I can invest in this opportunity that we have to have a media platform. And that is truly the way that I see the future. Um, but I am, I'm still paying on a lot of debt.

And I mean, this is Woman on Wall at the podcast. If we didn't talk about money every single episode, I'd be like, what's going on? But yeah, I'm definitely I've been an entrepreneur 16, almost 17 years, and like I've been through the ups and downs. This is a pretty big down right now, financial, like financially, but I also have been working on changing my mindset over into how to move through it and with the most grace and with the least amount of harm to myself, to anyone that works with me.

But right now, yeah, I do need flexibility on getting payments out to people. I do need to have the opportunity not be with just a core, really tight team where they're reliant on every single, you know, penny that comes into WoW going to them. Um, that's something I'm not able to provide at this moment because I am in financial recovery. But it is something that I can create kind of a collective of editors, of filmers, and uh Of um, you know, camera behind the scenes, like I can spread out the money as it's received to multiple people who all do have additional sources of income.

And that way it's less stressful on me, it's less stressful on them. And then I can release some responsibility around that intense need to just be making money so I can be creating and making other things that will lead to money. Basically, I need to be doing some creative investment right now into my future, and that's what I'm doing. And I've been able to find people that are willing to work with me on that flexibility because they do have other sources of income as well.

So contract work has definitely been a saver for a while. Um, like not just like financially, I don't mean it that way, is like savings. Um, it's still expensive and it should be, should be. Um, but it's something where um I've been able to communicate what I need and what the boundaries I have are, and people are able to accept that or not.

And I totally understand if it's not gonna work with them, with what they need right now. That's totally fine. But in order to preserve wow and make sure that the business can recuperate um or recover, then I just need to have the flexibility. I definitely don't want any pity, but I do need flexibility in making sure that those payments can come through.

And I found a great, um, a great, reliable team that's been able to help me with that. So I appreciate them so very much. And I think it's important for us to continue to build that team of contractors to make sure that there's always someone available when something cool is happening at WoW. We want to make sure it gets filmed.

And that way you get to see it. It's really fun. Um, but we really are building WoW kind of more like a production company right now. That's what I'm trying to work for towards.

And I feel like every little step forward, we're getting there. So I'm excited. I mean, I couldn't have done it if I still had the storefront. I continue to say that, but I continue to believe that.

Um, like I said, the map is about to come out again. We usually come out with a map in March because in the beginning of the year, there's a lot of changes that are happening in business. Places are opening, closing, moving. So we like to make sure that we've included as many people on the map as we can, and even as many woman-owned businesses.

And luckily, we have 54 right now in New Lou. I'm so excited. Um, that's the most I've ever had on the map. I had to like fully redo it and fully redesign it.

So it was really cool to kind of go through that experience, but it did take me a lot longer because I am uh I have skills in graphic design, but I am not usually the person that is the end. Like I'm like vision building it up, and then I have somebody really refine it to really help make sure that there's clarity. And sometimes I'm missing that. So I didn't buy a very vest.

I think it's beautiful. I have multiple people look at it, I feel good about it. Um, racing Louisville, who we love, that's our women's soccer team here in Louisville. We um have them back as a sponsor, and I have some upcoming things I'm really excited about for their players.

Also, I think I can get a few of our uh our girlies up onto the podcast. So I'll be really excited um to have them. And then we had Derby City Litho come on as a sponsor to actually print the map. So they're doing so much good.

They're actually only a few blocks away from Nulu on Broadway. So if you need any printing, definitely check out Derby City Litho. I would love, love, love to um continue this partnership with both Racing and Derby City. They've both been incredibly supportive of women-owned businesses and the community that we're building.

So thank you so much for for that always, of course. Um but yeah, I have some new ideas for the map, so we'll see. But I'm also working on expanding the maps right now. So um what I mean by that is actually, because it did just expand to the 54 woman-owned businesses, is that I'm working on maps for new areas.

So there's a map for New Albany and Shelby Park that I'm working on right now. Both of those have been, they're kind of all in the very beginning processes of it because again, I've only had a little bit of time without the storefront to be able to focus on it. However, I hang out in those spaces like all the time. So for the way that I have Story as my hub in Nulu now, as like my office, I also have The Root over in New Albany, which is another co-working space that um has agreed to be my office, my hub over there.

Bridget that owns that. She's also been on the podcast. So definitely go listen to the Root episode with Bridget. Um and Natalia, who owns Story, has been on multiple things for a while.

So check out her podcast episode two, Obsessed with Them. And then now in Shelby Park, I've kind of been working on um a general hub being over at Sweet Colada. Now, Sweet Colada, you're gonna hear Nishelley and I chat here soon, maybe in another episode um for season seven. She and I are both like very much community leaders and in community engagement, but own for-profit businesses.

So we've been trying to figure that out. It's a Cuban cafe, so it's of course one of my favorite places to visit because their guava matcha is like just something I dream about. I think I've had over a dozen of them this year. I'm just so obsessed.

And I live like not far, but not close to it. So if I lived like across the street, I'd be in heaven. I was gonna say trouble, not trouble, heaven. And something that we've been starting recently is um an event called Woman-owned Wednesdays.

Um, this has been a really beautiful experience because I've talked to a lot of these women business owners. The ones I just mentioned have all hosted them. And it's free coworking in their spaces so that they can engage with somewhere new, have the space to have that wow community, and co-work so that if they are working, but they're like, what is how does this sound, this email? Do you like this design?

Any kind of questions that they have, or if they just wanted to meet up and meet me and pick my brain about something for their business or community or whatever, I'm I'm just trying to make friends. Um, that they can do that in a space where I'm available. It's kind of like office hours for me in that way. And it's been really nice to have them in like the hubs of these new neighborhoods that are on Louisville, but also um I'm gonna be able to like create maps for and really do these fun tours for as well.

I'm really excited about that. Um, so if you want to come to Woman on Wednesdays, I did make a Wow Gal and PAL calendar. It's on our website, it's under events, wow gal and pal cal. And that has where I'm gonna be.

Um, if you want to come to an event, I'll be at the ones that are on that calendar. So you know you already have a friend that's gonna be there for you. Alrighty, so then our events. This is what I'm most excited to tell y'all about right now is that of course, you know, Galantine Sbash.

Now that has been just the most fun, engaging event ever. And we just hosted our fourth one, and um 2027 will be our fifth. So I'm gonna have to really pull out all the stops for our five-year anniversary for that. And I've been looking for some new for a new location for it, and I believe that I found one.

So keep your, you know, eyes uh and ears, you know, to the ground um for that information. Now that's not gonna be until November. And then we also have Galantine's Bash next February. But like before that, duh.

We have been wanting to host a event. I've been planning this one with the girlies, like when we were at our height of WoW, like financially and um kind of staff-wise and everything, like numbers-wise, we were at our biggest. And wow summer camp is the one that we're gonna be launching, and so incredibly excited for it because it's it sounds, it sounds, you know, low, low risk. You know, summer camp is a place where you come and you learn and you connect and you craft things and you learn a camp song and you do all those things, which of course it is.

Um, but it's also a leadership conference. So many times I've been in these like conferences where I don't know, it's in this big convention center and I haven't seen the sun all day, and people are just talking at me about stuff, or there's just like gray walls everywhere. And it's not that I don't get benefit from them. I definitely do, but as someone who is a very creative person and someone who is fidgety as like the ADHD vibes, like it's hard for me to sit all day and feel like you know, I really got what I came for.

And one of my goals is to continue to break down those barriers and those walls and make sure that you are really interacting with um with new things in a way that feels playful and less scary. So that's my goal, and that's what we're gonna do at summer camp. So I just was kind of, you know, like I said, a little tired of like the other ways to do it, and I wanted I'm very observant, so I'm always looking around to see how to connect more and how to engage more. And um, I think that that I found it through the summer camp.

So it's gonna be at Progress Park. I'm obsessed with them. Um, it's two families that own it, and Carrie and Val are the women that run it. They have been so incredibly uh generous, and I'm so grateful for everything that they're um they're opening up their entire space to us.

And I can't wait to just show off this amazing, amazing space. It's an airstream park with a full like lake and everything. Like they built out this whole thing. These families are just uh they're just beautiful humans.

There's like a lake house and there's a um, what's the word? There's like a main building where we're gonna kind of have our main hall. I'll probably call it like the mess hall or something. Because you know, gotta have the theme of camp going on.

And um, there's just gonna be a ton of fun. It's gonna be an indoor and outdoor experience. So we'll have um us all spread across um at the Airstream Park. There's tons of green spaces, there's tons of covered patios and um spots around the campfires that we can be hanging out and learning from each other.

But we're gonna have movement, we're gonna have um arts and crafts, we're gonna have learning. It's gonna be so such a different experience than I hope you've had before, and then one that really opens up your mind to it doesn't have to look the way that it did before. Um, and I think you're gonna be excited. We do have 25 camp counselors, and I know that might seem like a lot, but we do have the whole day planned out for you, including a kickoff party the night before.

Now, the kickoff party, because I've seen so many events where people come in and they're like, no, I want to be like dressed to the nines, and I really want to have my heels on, I want to present myself a certain way to feel professional. Like, don't get me wrong, it's not that I don't get that, you know, first impression. So we're gonna have a kickoff party the night before where you can come get sips and snacks, and you can come and you can see the progress park space so that you know where you're coming the next day.

I also have anxiety, like anytime I come somewhere for the first time that I'm gonna get like lost. Well, if you come the night before and there's even less pressure, I think it's gonna be really fun. Now you can also get your headshots done at this event. So you, like I said, if you want to come all come as you are, come however you want.

But this is kind of our like fun, we're we're fancy, you know, the night before at the kickoff party. And then we're gonna have a silent disco or potentially a DJ. I'm trying to work through that right now, but we're gonna have a an entire dance floor where we can just like let out all those jitters and sing the best songs and have fun and just enjoy each other's company. That's gonna be from six to nine um on May 26th.

That's a Tuesday night. I know, I know it's like kind of weird, but also like I wanted to have it during the week so that it could really be like separate from a weekend experience. The weekends I want to be for you. Like, this is about leadership development.

This is about, you know, connecting with your community, but it's also about your career. It's about your self-development. And I just kind of feel like that's uh something that we can do during the week. But also just, you know, made sense for us.

Um the dates and everything just totally worked out. It's right before um what's it called? Memorial day weekend. So right before that.

So right before a really good kickoff to summer that I'm really excited to invite you into. Now, on the day of camp, that's gonna be Wednesday, May 27th. That is gonna be at Progress Park. We're gonna start at 8 a.

m. Um, that's just gonna be like when you can show up, you can get parked, you can get some coffee, we'll have a coffee truck on site. You can bring your own food and snacks, your own coffee if you want to, but that will be available on site all day for you on campus, is what I've been calling it. Um, but during that day, um from 8 to 9, we're gonna have kind of just getting in, feeling good, waking up.

Um, nine o'clock, we're gonna have kind of opening ceremonies of sorts. Um, we're gonna introduce you to the ideas that we are gonna be engaged with all day. So there's a few things that I'm I'm hoping that you're just gonna love as much as I am because like if you come to camp, you're gonna get a notebook and a pen, of course, some stickers, like you get some merch. But the most important thing to me is the idea of blazing your own trail.

I think through a lot of what we consider a lot to be confidence building and and that kind of self-most on the inside is what do I want, what do I need, and answering that for ourselves throughout an entire day where there is no, there's there's a plan and there's a structure, but there's no um, you don't have to do anything. You get to do what works best for you that day. So we'll introduce you to the idea of having, you know, this water bottle that you receive, but utilizing that water bottle to collect patches.

You're gonna go blaze your own trail that day and get to engage with um seven different sessions throughout the day that are 30 minutes long. They're all workshop-based sessions. We're calling them campfire sessions just because, again, we gotta have the camp love going on. And I think anything shared around a campfire is like the best thing that ever happens.

So it is a real like one-on-one, circular kind of experience where it's not somebody talking at you, it's somebody working through something with you. Um, maybe they are guiding you, but you feel like you actually get to interact with it, where you don't have to worry about like if you have a question, you get to ask it. And each one of these camp counselors, there are 25. So you're like, oh my gosh, there's 25 things to choose from at any given time.

No, I didn't, I've actually done it a couple times where I've been a breakout speaker or a workshop speaker, and they've made me teach all day, and I just get so burnt out as well. So I'm really trying to take care of my camp counselors. They are part of your community, so we gotta make sure that they feel um just as seen, as heard, as valued as everyone else. So, especially since they are putting a lot of time and energy into this event for all of us.

Now, basically, they're gonna teach three sessions and then they're gonna get to go attend three sessions. Their seventh session is actually gonna be them on the podcast. So if you can't come to camp but you're curious about it, we do hope to have this um every single year. And each year it's gonna grow bigger and change a little bit and adjust, but I'm really excited because if you get to learn about it, you know, in the way of what they taught, then you get to learn who's in your community.

And I think the majority of them are also in the directory. So it's really easy for you to find a way to connect with them if you have more questions or you want to learn more from them. I'm really excited to have them attending sessions and leading sessions and doing the podcast so that um kind of across the board they get to interact with you. Um and I think going to a session alongside someone that is a camp counselor is like another really cool just thing of like, oh, it's again, it's there's no hierarchy here.

We're all in the same um plane. We're all in the same circle. So attending things and learning alongside another person that you did see potentially in a leadership position just shows that you can talk to them, that they're more um accessible to you, and um you can really become friends and add them as part of your community as well. And I know they're excited for the same thing for y'all, so that's fun.

Hey Moneymaker, did you know that one of the most powerful things you can do with your dollar is decide where it goes? Introducing the Woman-owned wallet tour, your new favorite way to explore cities through the lens of woman-owned. From cafes and boutiques to salons and sweet spots, we're mapping out the baddest businesses powered by women. Think of it as a self-guided tour.

Meets empowerment hour. Grab your friends, your wallet, and your walk-in shoes because we've done the research so you can do the shopping. Every stop you make puts money directly into the wallets of women. And around here, that's the goal.

Ready to walk the walk? Visit womanownedwallet.com or come into our storefront in Louisville, Kentucky, and start exploring women-owned businesses near you. Thanks for calling Woman Owned Wallet the Hotline.

Women forever. Love us. Bye. This store is very amazing.

It's so cool. I love all the pink. Um, and I love that you're supporting women. Keep on doing what you're doing.

All right, bye. All right, so we have all those things going on. We're working on a really special keynote speaker, like fingers crossed, it comes through for us. Um, and then throughout the day, like I said, we're gonna have those 30-minute sessions, that speaker, we're gonna have a good lunch.

We do have vendors on property that you can buy lunch from, but we also have where you can bring your own to. So you've got options. I'm hoping for about 200 or so people to attend. And we do have the tickets going.

Um, I think by the time this is out, the tickets are on sale at Woman Owned Wallet. Um, the entire experience, including all of the things you receive, like the water bottle, all of the patches that show the trail that you built from all of the different campfire sessions you went to. Like, think Girl Scouts and think um like their sash and how they had those circle patches, but it's a water bottle, so you get to stay hydrated. And um I'm getting really like nice vinyl stickers, so it should be something you'd be able to reuse.

But it's also a conversation starter. Like if you see someone's patch, you're like, oh, what's that one? It gives you a chance to open up the conversation and chat with them about their experience, which helps you in turn grow your community. So I'm always trying to, you know, sprinkle in these fun little activities so that it makes um conversation starting to be um just a little easier.

And then you're gonna have a bunch of um time throughout the day to also learn the camp song. We're working on it right now, but there are a few times like when we come back together for lunch and when we come back together for our keynote speaker, that we're gonna play that song and you can sing along with it if you want, but it just kind of draws you back to that mess hall, that main hall. And I'm really excited for y'all to get to learn it. It's gonna be so cute, so fun.

So, so cute, so, so fun. So, I hope that you'll enjoy and uh join us and just um come to camp and really craft and learn and move and paddle board and um there's so much information on Woman Owned Wallet, it's right on the homepage where you can click into summer camp. So I really hope that you'll come and join us. And remember that Louisville is within driving distance of 17 major cities.

So even if you're not in Louisville, this two-day experience is definitely something you can come to and enjoy, learn from um these other people and really expand your community because again, I'm trying to make Louisville this hub for woman-owned businesses, and then we expand that web out to your cities as well. So I hope that you'll come and join us. And um, I guess like I'm just gonna leave it there because like summer camp is something I'm in the middle of just deep diving, planning, and everything right now.

And the further I get into it, just the more excited I get. So I'm gonna leave that, I'm gonna leave it right there for y'all to engage with it online. But I do have one other thing I just Want to explain um that I was like so grateful for in the beginning of 2026, and um I have beautiful friends that helped make this happen, and um yeah, I one of my dreams did come true where I got to be on the cover of a magazine. This is the voice tribune.

It is a local to Louisville magazine, and you can see me on the front there. We've got it says where community love is the volume, and um I just felt so loved and taken care of and just joyful that I got to be in this magazine. Um and we worked on a really great article. Trying to see right now.

Let's see, there it is. So a lot of y'all will know my story, um, but I might also um read this article to you on an episode so that you can get along with it. Maybe I should just read it now. It's not too long.

I don't know. We'll see what we see. We'll see what we think. But let's see a little bit of the givea if I could talk right now.

Let's read a little bit of the beginning. You can see how to build a village is with that photo. And then the next page is of Erin and I were shooting the show, and then right below that is a photo shoot that we did with their team all about Penny the Piggy Bank and the wow hotline. It's so cute.

I'm so obsessed. I just think it's so adorable. You know what? I'm gonna go ahead and I'll read this on a uh separate little clip so we can enter it in to um to an episode.

I just think it's so cute. I'm just so proud. I'm so grateful. I mean, honestly, I have never been on the cover of a magazine and to have it come out about community love, and they actually had the um volume come out at Galantine's Bash.

Amelia, that owns the magazine, and Mike Tomes, one of my other great friends that works at the magazine, um, were able to make sure we had the copies as Galantine's Bash was happening. And so it was just a really beautiful experience. I'm really proud of it. Um, but the Voice Tribune, the February 2026 um issue, you can check out their website and they have all of their previous issues on their website if you wanted to read it yourself.

And I think in the future I'll probably read it on the podcast just um so you can get the vibes because I'm really proud of it and I do really feel like it adds a lot of clarity to why I want to be a community guide and really be working in that community engagement as well as economic development. And I do feel that it explains how WoW does that really well. And I just um I just appreciate the opportunity to provide clarity to myself and to everybody that loves WoW. So thank you so much, um, The Voice Tribune for having well WoW and me, Amanda Dare, on the cover of your magazine.

I just feel incredibly grateful and I feel very um, very honored um to have received received that from y'all. So thank you so very much. All right, well, moneymakers, um I'll leave it there. I could yap to you forever, you know that.

But y'all, I just love you so much. Thank you so much for being a part of this journey. Thank you for being here in season seven. And um until next time, moneymakers, go out there and make that money.

If you want to put more money into the wallets of women like we do, then check out our website, thewomanownedwallet.com. And we can't wait to continue the conversation on our social media. So definitely follow us on our Instagram at womanowned.

wallet and on TikTok at womanownedwallet. You can support us by following our podcast on Apple, Google, and Spotify. And don't forget to leave us a review. Thank you for listening to WomanOwned Wallet, the podcast.