Hosted by CPA Australia
The With Interest podcast brings you unrivalled commentary and thought leadership for businesses, accounting and finance professionals.
90 episodes · publishes fortnightly · latest 2026-06-23 · ~22 min/episode
Rank
#530
Substance
76.0
/ 100
Breakdown
Scored 2026-07
Updated monthly
Across the index
#530 of 6183
Substance
Top 9%
outscores 91% of the index
With Interest ranks #530 on The B2B Podcast Index with a substance score of 76.0 out of 100, scored across 3 recent episodes. It scores highest on guest caliber and specificity & evidence. Jade Hawkins is an Assistant Commissioner at the ATO in charge of Fraud and Criminal Behaviours, making her a legitimate practitioner with significant seniority and direct responsibility for the systems and programmes being discussed. She speaks with operational authority about real fraud detection mechanisms and has access to genuine incident data, though she functions more as a government program representative than a private-sector operator.
Averaged across 3 recently scored episodes, with cited evidence.
The episode contains solid, practical information about fraud prevention measures and ATO's Counter Fraud Programme, but much of it consists of standard cybersecurity advice (strong passwords, multi-factor authentication, software updates) that operators would already know. The most novel content is the real-time ATO app features and specific fraud typologies targeting agents, but these are distributed thinly across padding and repetitive messaging about vigilance.
“the ATO's $187 million investment to build and future proof our systems to detect fraud earlier”
“credential stuffing, which is a type of cyber attack where hackers use stolen username and password combinations, usually obtained from previous data breaches, to try to gain access to other accounts and systems”
The episode largely recycles standard fraud prevention frameworks and well-known cybersecurity principles without significant new thinking. The Counter Fraud Programme itself is a real initiative, but the advice on passwords, MFA, and software updates is generic industry-standard guidance. The specific ATO app features and real-world fraud case study offer some originality, but are insufficient to elevate the overall originality score substantially.
“it may seem like an absolute no-brainer, but it is so important to keep your devices updated”
“we're mindful of the likely displacement of criminal attacks to vulnerabilities in the broader system, such as to tax practitioners”
Jade Hawkins is an Assistant Commissioner at the ATO in charge of Fraud and Criminal Behaviours, making her a legitimate practitioner with significant seniority and direct responsibility for the systems and programmes being discussed. She speaks with operational authority about real fraud detection mechanisms and has access to genuine incident data, though she functions more as a government program representative than a private-sector operator.
“Jade Hawkins, Assistant Commissioner in the ATO's Fraud and Criminal Behaviours Business Line”
“Fraud is constantly evolving and the programme enables us to pivot to new and emerging risks in order to disrupt fraud and financial crime at the earliest opportunity”
The episode provides concrete evidence including the $187 million investment figure, a detailed real-world case study with specific timestamps (Friday 27 June, Monday 1 July at 12:36 AM, 12:40 AM, 9:05 AM), named fraud typologies (credential stuffing, phishing, malware, social engineering), and a statistic that 52% of compromised individuals have active tax agents. However, many recommendations lack specificity and remain somewhat abstract regarding implementation.
“the ATO's $187 million investment to build and future proof our systems”
“On Friday the 27th of June last year, we had a taxpayer register their mobile device using the ATO app. This means that at that time, they could then receive realtime messages through the ATO app on key changes to their ATO account. On Monday, the 1st of July at 12:36 AM, the taxpayer received three security messages”
The host Jenny Wong asks serviceable questions that move the conversation forward and elicit explanations of key programmes and features, but rarely probes deeper or challenges claims. Follow-ups are generally surface-level ("what can agents do") rather than pressing into tensions or edge cases. The conversation reads as a structured information briefing rather than a genuine inquiry; there is no productive disagreement or skepticism about the effectiveness of these measures.
“Jade, I understand the Counter Fraud Programme also involves the ATO app. What updates have been made to the ATO app to keep people safe”
“Jade, have you noticed any emerging patterns in how fraudsters are targeting tax agents versus individual taxpayers?”
2026-06-02
2026-06-23
First period on the Index - history builds from here.
3 scored on substance · 60 tracked in total.
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